Man. Bathtub. PSP. Game Over?

@Curse_Lily: Analysis, what analysis? I just appreciate a man in a bubble bath.

@NexusSIX: Eats Gods for breakfast: Uh, no. It comes down to a few things, like I said. One, the bathroom in the DS photo is all white. All white rooms never sit well with me. (God forbid that I ever go insane.) Couple that with the dirty DS and the look on her face and I just feel uncomfortable looking at it. This photo, however, is in a bathroom that feels more homely, the PSP doesn't look molested, and the dude doesn't have a look of "HE TOUCHED ME WHERE?!" on his face. So I don't feel uncomfortable.

It has nothing to do with professionalism.

@TRT-X: Well you can put a cat in a microwave, you just need to posses the common sense not to turn it on while it's in there or else you break the cat, just like you can play with a psp in the bathtub but you have to realize that if you drop it in water you break the psp.
I don`t think it`s anyone's business or duty to think for anyone else(except for the clinically retarded of course, which have a scientific excuse for being that way) and saying a company is stupid for having this kind of ads, is giving more ground for frivolous lawsuits that waste time and money and damn, sometimes are even won by these morons.

I highly approve this picture.....now does he need a towel? Damn, none available....he can use my face!

I've been in the bath with my DS recently. I find it easier to hold than a psp from preventing it to fall in. I wondered what would happen if I put in a plastic bag to play it in the shower or bath, but that's too risky.

ppppp

This picture is enough to have me consider becoming a lesbian. Yikes.

@SunScramble:
I thought that too--I think--if you're referring to going after the gay gamer demographic.

I'm not up on my homosexual terminology, so you'll forgive me.

Squirrelbot3000

@CamoZombie: lol, even when an american argues with this, they cant prove to have common sense. see, you're meant to know better than to actually go and put your psp in the water in the bath tub, the ad is fine, it doesnt make ppl go put their psp in the bathtub. here's a clue 'dont put it in the bathtub'

kerihobo

How can a man with legs that hairy not have a hairy chest?

Teran

Well, we all doing something (read, mp3, tv or gaming) while soaking in the tub or making a dxxp, right ? No secret.
Always want to get the white version...

jellyfish

Woof

Stormgazer

@bobtheduck:

Well that case had a legitimate side to it although the woman was dumb as hell McDonald's was well over the legal limit of what temp you can boil the water at for the coffee. Although I think that they should only have had to turn the coffee machine temperature down not give her a fucking penny :\

...That's sexy D:

NekuSakuraba

He's looking pretty...focused?

Must the pr0n on the memory stick. the bubbles provide convenient cover...

karaokequeen3

@CamoZombie: Sony EU, the same people who brought you racially-charged PSP ads.

@TRT-X: It's "common sense" that using an electronic in a tub is not advisable. If you do it, you are aware of the risks and assume the consequences.

Ads are usually always (exagerrated) fictive representations of a message they want to stress (highlight on message), so as a result shouldn't be taken seriously.

SlicedBread

@bobtheduck: Actually that one was NOT nearly as frivolous as so many people try to make it out to be. There are regulations about safe food storing and SERVING temperatures, and MacDonald's broke them. Normally if one spills hot coffee on their lap, they would expect pain, discomfort and embarrassment. They would not expect third degree burns and permanent scarring.

Yeah... if you spilled coffee, that was served to you at a temperature more than 30 degrees above state regs, on your lap; and your johnson never worked without pain again.... I'm thinking you would not find that suit frivolous at all.

Just so we're clear. Dropping your PSP in the tub would kill it not you.
Even if the AC adapter was involved in a house with modern circuitry you'd be fine.

@sereal: Agreed. When you're playing a portable game, why in God's name would you ever set it down? Unless you absolutely had to. Yet you're in a bathtub, so you don't have to.

QUICK SHOVE SOAP IN MY EYES!!!!

yamato

@sereal: "Don't be stupid" can apply to many things that one can do that goes against common sense.

@oby: What we have here is an example of "proof by exaggeration", where the person making an argument attempts to make their point seem valid by comparing something rather innocent (the use of an item in the bathtub) and something absurd (placing a cat in the microwave).

There are companies that design electronics that are safe for use in or around water. This includes cameras, radios, flashlights, etc...

But I suppose if you want to take the exaggeration and run with it as the basis for your argument, I would assume then that you would find it completely acceptable for the National Humane Society running an ad campaign for adoption by showing people "playing" with a cat by putting it in the microwave?

Likewise, do you know of any companies that make microwave safe cats?

@oby: I agree with this.

Personally, I thought the idea was to use the bath - a popular means to relax after a hard day of work - and insert the use of the PSP into that context istead.

Then again it could just be a guy gaming in a tub, stressing the idea of the PSP's portability.

While it's possible to do, as in gaming in a bathtub (at your own risk!), this doesn't mean you have to take the ad literally. Common sense says it's not advisable to bring eletronics near water; so just because a marketing ad does it does not mean you should too.

SlicedBread

CANNOT BE UNSEEN

@Donutta: Don't you see the gender messages?!?!?!

sereal

@TRT-X: I have played gameboy in the bath. just don't be stupid and drop it.

sereal

I'm a bit uncertain as to those thinking that just because it's a half naked guy in a tub, they're marketing towards the females and gay men. How about those male cosmestics, which use even less clad men to sell their product? While I'm not complaining about the image itself I'm just saying it's kinda silly to assume that.

I think the point was just that you'd want to - and can! - play your PSP absolutely anywhere at any moment you want, and they achieve that with a humouristic touch. This is something we can all relate to, regardless of gender.

SlicedBread

@ottothecat2008: Just how I like them!

Pretty and brain damaged.

Want.

Are they trying to promote waterproof-ness? Actually is the PSP even waterproof to begin with...

@Korey: It... didn't mention twitter at all... And, in fact, it didn't even say she was in the tub, just that her hands were wet from her bath when she tried to plug her laptop in.

@Mecha: Oh, that would be awesome... I'd love to take my PSP to the pool, but alas, this won't see the light of day until PSP3...

@Mokka: I normally rail on people for their "europe is better than the US" crap, but this is one area I agree without argument. Our civil courts are cesspools.

The worst part is people like my ex-sister-in-law, who tried to convince me that the hot-coffee-in-the-crotch lawsuit against McDonald's was a GOOD thing. Her reasoning? "That would HURT!"

*sigh*

@Cavefish: While a stupid death of a teenager is a terrible thing, i will go ahead and agree with you but in a more blunt way.

Evolution: 1 - Being Really Stupid: 0

@elmorepow: Yeah, over here stupidity is punished ... and still ...

I do this all the time myself. Er, minus the bubbles. Usually.

@TRT-X: WTF ?! You NEVER played your PSP in that context ?
Should i assume that you are one of those people that have to be told to NOT "PUT CAT IN MICROWAVE" ?

Here's a newsflash, you can do whatever you want to do, but you also deal with the consequences, personally.

@noliferuin (PSN+XBL): A ziplock bag... dang man, and here I was just wondering if there was a safe way to play while soaking. Very nice.

I think it would be less creepy if you couldn't use the PSP as a web browser...

@xmywreckingballx: NOOOOOOOOO

@The gentleman bathing.

Sir, you should invest in the PSP zip-lock baggy and save yourself the heartache of dropping your PSP in the same water that rinses your butt...

[www.over-board.co.uk]

ABCDelicious

@SamL_: AMERICA, is stupid.

I could have gone my whole life without seeing that picture, and I would not have minded it.

QualityJeverage

@Mokka: "Common sense"? Do you mean like assuming that a product pictured in such a manner is okay to use in said manner?

This isn't a guy playing the PSP while in space, or on a roller coster. This is a guy in a very real-world setting using a product in a very realistic manner.

It's plain and simple stupid advertising.

That doesn't look very much like a promotional image, to me, it looks like a picture just taken by someone's friend.

Also, I'm gonna have to agree with everyone on the bathtub thing - the whole business makes me nervous just to look at. That handheld (which to some is not exactly an inexpensive asset) is less than a foot away from liquid death.

Do not want.

Jayzilla

This is why we can't have nice things.

In reality it's probably more like... Man. Toilet. PSP. Extended Play.

Pizookie

This picture? Hawt. The fact that it is a promotional image that is published? Even hawtter. We need more nekkid men in tubs in the video game industry.

Either way - my eyes went straight to his lips and then down to the bubbles - it's about time we got some eye candy. Awesome Sony!

Tina Tyndal

OH OHH my EYES!!!!!!!!!

@Mecha: Marketing campaign for the new, waterproof, PSP Floâ„¢! I wish..

What a sexy....PSP.

marfin

Look at this guy. He doesn't even care that he has a nice, hot bath, only about his game.
I don't even HAVE hot water. My water heater exploded and my landlord told me to get bent since I am moving at the end of the month.
I'm jealous of an advertisement.

Look, I'm a bit of a Sony fanboy but to be honest...

I don't understand any of Sony's advertising. :/

ItsJono

the difference is that this guy is obviously looking at Porn on his PSP in the bathtub. SICK!

BulletEddy

Who actually has a bath with that much water to bubble ratio?
Once I tried to play my Gameboy in the bath, but it was just too hard to play constantly worrying about dropping it.

TigerHat

@Curse_Lily: That's the tempting smokin' hot Whitey I was talking about

@SamL_:

I agree with this message

televizor

@SlicedBread:
I go here alot
[photoshopdisasters.blogspot.com]

ottothecat2008

@Gabbelgak:

No you shouldn't have commented at all.

@Jellopnik: Agreed.

SlicedBread

@ShadowOdin isn't american: Yes child i have master they way of the Lily.

I have trained rigorously under and on top of Master Rose such temptations are meaningless to me.....but god damn that's a sexy PSP tho

haha puritan America is still offended / surprised / awe-struck by the old world...

underthechestnuttree

@ViceOfFire: Looks more like an effect from having a slightly over-long exposure to me.

The clue is in the taps and his left (our right) shoulder.

@Nullzero: some guys are really hairy below the waist and nothing above it's weird, usually latin men...but likely shaved chest which begs the question, why? i mean hairy face legs, his arms aren't that hairy tho

sundaysatten

gay boys game as well, bravo sony for recognizing this. now drop the price of the ps3

sundaysatten

@stabbingmeagain:
holy crap you're right hahaha.

ViceOfFire

@Mokka:

Yeah :D You cant sue corporations or people from fucking pointless things like in america.

Gosh american laws are stupid.

SamL_

I like the ad - it's pretty much saying "you'll want to PSP everywhere".

HAH, well, I know for sure that these adds, will never work on Curse_Lily!

She's studied many years in Tibet to be able to resist such temptations.

Even if that Whitey is smokin' hot

@Curse_Lily: Oh fuck, those were worse than I had heard. I really hadn't hoped they were that bad.

Portable nuts and Portable carpet.
And Portable Cheese.

And whenever I hear that voice at the end I hit myself with something hard.

I don't mind playing a Gameboy, GBA, NeoGeo Pocket Color or DS in the tub, but the PSP just doesn't feel right.

Besides the picture is akward.
He is sitting upright and is not leaning back and relaxing. He has no wriststrap on, his tub isn't filled and there is no water from the faucet...

Bernhard Binder

it would sell millions... if it was a woman on the pic.

chamoo232

@ottothecat2008: Holy crap how did you spot that. You worked on this image didn't you?

Jellopnik

@Curse_Lily: Squirrel: WHAT?!

I've never seen those before and I love it.

@Nullzero: still very hawt

@Donutta: so pretty much, you're saying that this photo is more professionally done.

@svetlana: Geez compare to the others comments made here you're either really bore or a show off ^_^

But great analysis nevertheless.

this is a cunning ruse to increase the sale of psp go by encoraging their existing customers to drop their psps in their tubs.

typingfromwork

@Kakuki: best comment ever. ever.

pandafresh

@Kakuki: I guess I should have worded it females and gay males :P

@ReignFury:

Not in Gabblegaks world.

@nkxjakfhda:

Who is Megaman Fox?

hear hear!

Riordan Berry

@Gabbelgak: Women like men too apparently.

@Adnoz: They can't be seen from that angle though.

@Kanik: and his left shoulder (our right) seems to me shrunken too.. I don't know why, it would have made his shoulder look more manly to leave it how it was.

ottothecat2008

@CamoZombie: Good thing that European courts can assume that people have common sense...

Mokka

Maybe I don't want to jump in the tub with this guy, but I'm just pleased to pieces that they're bothering marketing to people who aren't...you know...the majority of commenters here. Women, gay guys, both--however you decide it, somebody's benefiting from a little marketing love who doesn't, usually. Folks whom the standard target demographic would normally prefer to fuck or fuck with. So props to Sony for noting that we aren't all angry het white males for whom bubble baths are anathema.

Though I guess actually praising their decision to choose a guy who doesn't scream WASP, visually-speaking, would be moot, since any gain there would be lost in the buying into the exoticism stereotype I imagine they're banking on here, whomsoever they want to be attracted to him.

@nkxjakfhda: No matter what people think of the rest of her, the toe thumbs would kill a handheld gaming system advertisement.

@kiddoblivion: Brian didn't even give an opinion. If it's about the 'Game Over' part to the title, that is a reference to the original image it is related to. Please, read the article before posting.

Sony is just bad at ads. That's all there is to it.

hurpdurp

I've played my PSP and DS in the bath quite a few times :S

The guy's face is the worst part. I briefly wondered why he would be making such a face, and my first thought was "maybe he's playing Hatsune Miku: Project Diva. In the bath". That's not really something I want to think about...

天

@ittekimasu: It's in Europe, not in USA.

elmorepow

What a bunch of numpty's!

data_monkey

So the target demographic for PSP players is gay males and females?

@ottothecat2008: hahaha didn't even notice the photoshopped head

He doesn't look like he's having a very good time.

@Jellopnik:
Smexy

But he has a small chunk of his head missing on the top left.

ottothecat2008

@Korey: It's a little hard not to think "survival of the fittest" when hearing about crap like this.

If I'm cold, blame the internet. No wait, blame the games, that one always scores.

Cavefish

Photographer: "What ever you do don't hold the Nintendo upside down!"

Yes Brian, how dare they appeal to women and gay men with their advertising?

kiddoblivion

I don't get the trolling. I play my PSP/DS in the bath as well. Nothing like chilling in warm water with your handheld after a hard day's work.

Ali_X_Rexus

The next picture in the series will be some woman sitting on the toilet with a Pink PSP in her hands.
She'll have a look of struggle and desperation on her face.

at least he ain't sitting on the toilet....which i usually do with PSP myself....

Kudos to Sony for aggressively chasing the pink pound, goes to show that we really are living in an age of tolerance and understanding.

...or something.

side of his head was photo shopped terribly
..just saying :P

stabbingmeagain

surely i'm not the only one that likes to play the PSP in the bath?! just put it in a ziplock bag and relax heh

@Psudonym: I missed this ads ^_^

@Korey:
I always said that twitter/facebook was bad for the health.

THIS is living.

@nkxjakfhda:
That wouldn't be too good either, they'd run out of PSPs.

Not keeewl.

Teen Girl Electrocuted after Twittering in the Tub

[www.austriantimes.at]

Biggest Bubble Bobble fan evar!

Hairy legs. Shaved chest.

i forsee lawsuits of children dropping psp's in bath because of this ad

what the fock were they thinking? there should have been
megan fox in the tub.

nkxjakfhda

I so missed you, batshit insane Sony European Ad Campaign.

Psudonym

Meh, I'm okay with this. For some reason the other picture gives me "I'm sitting in the bath and I can't get clean because what happened to me is SO DIRTY!" vibes. This one is just a dude playing a PSP in the bath.

There's probably a lot of subtle things that do it, like how the DS is dirty in the other photo, or the bathroom has more relieving colour in this photo, but I'm sure it's probably not worth discussing.

The scary thing is he's playing Hannah Montana's newest game! 0_o

Hawt.

Jellopnik

waterproof?

Mecha

psp sold

trunkenmath

They just gave people permission to blame them when they drop their PSP in the tub.
Good thinking, Sony EU.

certainly got my attantion lol