Electronic Arts’ latest Dead Space 2 campaign is brilliant. Why? Because it uses the power of the disapproving mum to sell violent video games.
Who knows if these are real mums being really disgusted by the notion of a game that essentially requires you to dismember your enemies and features vomiting deaths and exploding faux babies? Who cares?
Instead of worrying about the fact checking of a viral campaign, sit back and enjoy this little half-minute montage we created showing mums not at all impressed with my favourite hobby.
Eddy
Wednesday, January 19, 2011 at 7:55 AMNiceness.. Mwahahaha!
Sam
Wednesday, January 19, 2011 at 9:35 AMBugger me, this is pathetic. Just so pathetic. U r cool guys, so cool ur games shock your mum! Add me on the PSN!!
Take a look in the mirror lads.
Alex Walker
Wednesday, January 19, 2011 at 9:53 AMYellow eyeliner? She deserves to be shot … into space.
Blayde
Wednesday, January 19, 2011 at 11:02 AMThat black chick looked like she was having a great time!
Dunnowhathuh
Wednesday, January 19, 2011 at 11:42 AMI recently watched one where the mother was absolutely cacking herself shouting comments like “haha, he lost his head” and the like. Can’t find the source though.
tsengan
Wednesday, January 19, 2011 at 8:27 PMBrilliant? Hardly.