What The Hell Is Sonic Doing In This Insurance Ad?

This is appropriate. Every time I’m out speeding around and run into something, I feel like I’ve lost all my rings, too.

Apparently US firm Progressive Insurance is starting an ad campaign featuring Sega’s mascot getting a scolding from Flo (cosplayed at DragonCon 2010.) Why exactly, who can tell. If they actually took a look at Sonic’s driving record in something like, oh, City Escape, I’m pretty sure his premium would be about $US623. Per hour.

And OMG CONTINUITY ERROR: This is modern Sonic, yet he remains mute like old Sonic.

[h/t Jesse M.]


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