Activision Blizzard’s profits sky-rocketed in 2011, with the holding company reporting record profits of $US1.08 billion on revenues of $US4.76 billion. We don’t even have a concept of how much money that is.
The success of Modern Warfare 3, the top-selling game of 2011, propelled sales and secured the company more than $1 billion in profits, up from 2010 when profits were $US418 million on revenues of $US4.45 billion.
Activision Blizzard also revealed that Call of Duty: Elite currently has 7 million registered users, with 1.5 million of those users paying the premium fee of $US50.
The company said that they are currently working on Elite 2.0 and another Call of Duty is slated for 2012.
[GameSpot]
Reign
Friday, February 10, 2012 at 2:34 PMI know this post will probably be passed off as hyperbole (or Hyper-bowl as Julia Gillard says), but Blizzard can sink into a hole for all I care.
The amount they’ve mucked about with Diablo 3, and pushing the SC2 expansion into 2013, I really don’t care about their future.
Blaghman
Friday, February 10, 2012 at 2:40 PMYou’re annoyed about Blizzard taking their time on something, now?
Bahahahaha. Sorry, I shouldn’t laugh, but, well, this is Blizzard. That’s what they’ve always done. At least their releases are polished to hell and back.
Trjn
Friday, February 10, 2012 at 2:45 PMAnd while we’re on the subject, I’m never buying from Valve ever again until they let us know when Half Life 3 is going to be released!
El Kapitan
Friday, February 10, 2012 at 3:13 PMThink of all the hats you’ll miss out on, Bunny.
HATS!
Trjn
Friday, February 10, 2012 at 3:22 PMI already own Hat Hatress 2. It is free after all (and I have two copies of the Orange Box).
Iceleron
Tuesday, February 14, 2012 at 3:00 PM“At least their releases are polished to hell and back.”
Um.. Did you even remember what World of Warcraft was like wen it was first released? It was EXTREMELY buggy!
Tracey Lien
Friday, February 10, 2012 at 2:42 PMDat some hyper-bowl.
Trjn
Friday, February 10, 2012 at 2:53 PMI had a hyper-bowl of cereal the other day.
Happiest day of my life.
Trjn
Friday, February 10, 2012 at 2:57 PMIn hindsight, this comment makes it appear that I’m a stoner.
I’m okay with that.
PseudoEdge
Friday, February 10, 2012 at 2:45 PMWell, as I see it. Their huge profit comes to the fact that all call of duty games are franchised, recycled assets with little research and development going into each iteration. They should change their name Mctivision.
Kung Fu Kai
Friday, February 10, 2012 at 2:46 PMIn other news, I don’t care.
Glenn
Friday, February 10, 2012 at 2:48 PMNow if only that could take some of that profit and hire staff for Warcraft 4, I want to see that game before 2020.
Trjn
Friday, February 10, 2012 at 2:55 PMThey have staff for Warcraft 4. They’re working on Starcraft 2: Heart of the Swarm and after that the Protoss expansion of SC2.
Glenn
Saturday, February 11, 2012 at 9:18 AMExactly, hire more staff, deliver game before 2020… especially since Warcraft 4 will likely be split into 4 parts.
Kad
Saturday, February 11, 2012 at 4:59 PM5 parts bro. NEW PANDA BASED CAMPAIGN.
TRUE WAR COMES TO AZEROTH.
Chris
Friday, February 10, 2012 at 3:04 PMPshhh game stop made that much from used games
El Kapitan
Friday, February 10, 2012 at 3:11 PMI think it’s also important to note that the Blizzard ‘wing’ (of Liberty) of the company did not release a title in 2011, Tracey.
El Kapitan
Friday, February 10, 2012 at 3:12 PMWell, that sounded way more formal than it was supposed to.
*removes top hat and monocle and leaves the room*
[Razor]
Friday, February 10, 2012 at 3:27 PM>Already working on Elite 2.0
Gosh, they just can’t wait to take more money
El Kapitan
Friday, February 10, 2012 at 3:29 PMYou realise they’re a business, right? Not a not-for-profit operation. I bet you hate Steam (LOOK AT THEM SELLING STUFF IN EXHCANGE FOR MONEY, WTH!?)
[Razor]
Friday, February 10, 2012 at 4:56 PMThey already have all the money. They have it by milking franchises yearly and selling them at full price up until the next game is out.
Elite’s just a way to squeeze every last drop out, and now it is a yearly scheme too.
Glenn
Saturday, February 11, 2012 at 9:20 AMLet them make it, let them sell it to suckers who only ever play COD games and nothing else… Don’t let it bother you if you don’t buy into it.
bjg
Friday, February 10, 2012 at 3:58 PM1 billion divided by 15 is 5 devils wiht a 7.
Crowbar
Friday, February 10, 2012 at 4:07 PMThey would have made more profits but there were loses of 80 trillion dollars due to piracy (according to their calculations).
Jiff
Friday, February 10, 2012 at 5:25 PM$1.08 billion is equal to:
9 million games (at Aus RRP, no less)
108 million pizzas
1080 ferraris (they cost a million dollars each, yeah?)
Snores
Friday, February 10, 2012 at 7:22 PMThats a SHITE load of Sparkle Ponies
Everblight
Friday, February 10, 2012 at 8:32 PMWho needs to push out quality content when you can keep all of the WoWdrones captivated with the bare minimum?
Virus__
Saturday, February 11, 2012 at 3:22 AMThat’s not a very nice thing to say =/
Some of us like World of Warcraft & want more than what you’re saying there. Though it sounds like you’re basing your opinion (which your are entitled to, even if incorrect) what you have heard, not from experience.
Thermal Ions
Friday, February 10, 2012 at 11:36 PMNice tidy profit margin they’re working on there.
Virus__
Saturday, February 11, 2012 at 3:23 AMDamn I haven’t even played the 3rd Modern Warfare yet to see how the story ends (hopefully) & there’s another CoD slated for this year D= though it was obvious I guess.
Tero
Saturday, February 11, 2012 at 5:36 AMOh but second hand sales are hurting the industry, yeah right. EA has aslo posted their biggest profit in 8 years recently too.