According to Develop, Blizzard may be experimenting with Free-to-play for an upcoming game.
That doesn’t mean the studio is planning to abandon the subscription model it pioneered with World of Warcraft, but Develop are claiming that a source within the studio has informed them that at least one of its upcoming titles will use the Free-to-play model.
Blizzard did not officially comment on the rumour.
Free-to-play has proven to be an extremely lucrative model for developers — speaking to Halfbrick earlier this week, we were informed that its latest game, Machine Gun Jetpack, has been far more profitable now that its free-to-play.
Obviously it won’t work for all games, but we expect to see more and more games released using the model.
New Blizzard game ‘to be free-to-play’ [Develop]
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