'Max Payne 3's F***ing Brilliant.'

What’s happened in the business of video games this past week …

QUOTE | “Max Payne 3′s f***ing brilliant.” — Matias Myllyrinne, CEO of Remedy Entertainment, commenting on Max Payne 3, which they got to play with in the course of advising Rockstar about the game.

QUOTE | “There needs to be another price reduction on the PS3.” — Colin Sebastian, analyst for RW Baird, joining other analysts in saying that Sony needs to cut the PS3′s price in order boost sales.

STAT | 25 per cent — Amount game industry retail store sales in the USA dropped in March versus March 2011, according to the latest figures from NPD.

QUOTE | “I hope and would actively encourage Microsoft and Sony to embrace the ‘Nuclear Option.’” — Richard Browne, veteran game industry executive, saying that next-gen consoles should prevent used games to save singleplayer gaming and mid-tier publishers.

QUOTE | “Graphics power [will] catch up with — and perhaps even exceed — the capabilities of the Xbox 360 and PlayStation 3.” — Richard Leadbetter, veteran hardware analyst for Eurogamer, on the state of smartphone and tablet graphics in the coming year.

QUOTE | “Some crazy 75 per cent or 85 per cent discount … damages the long-term value of a game.” — Guillaume Rambourg, managing director of, talking about why big discounts like what Steam offers are bad for the game industry.

QUOTE | “My main inspiration is how incredibly aggravatingly, blandly horrible the majority of Hollywood’s output is these days.” — Peter Molyneux, legendary game designer, talking about what’s motivating him at his new startup studio 22 Cans.

QUOTE | “We’re still in the infancy of understanding what’s possible and what it really means for a game to be social.” — Bob Bates, Chief Creative Officer for External Studios at Zynga, talking about what it’s like designing social games at Zynga.

STAT | 98 per cent — Amount the tablet market will grow in 2012 with Apple leading the way to 118.9 million units sold this year, according to estimates by Gartner Research.

QUOTE | “GameStop’s not dumb enough to threaten not to sell the next generation consoles.” — Veteran game journalist Chris Morris, talking about why next-gen consoles will still allow used games to be played.

STAT | 371,000 — Number of Xbox 360s sold in the USA during March, the best-selling console for the 15th month in a row, according to NPD figures.

QUOTE | “They will strip down the free version [of PSN] to multiplayer and not much else.” — Michael Pachter, analyst at Wedbush Securities, talking about what Sony may do to the PlayStation Network in order to increase revenue.

STAT | 24 million — Number of registered players for the free-to-play MMO game World of Tanks, since it launched last year on April 12, 2011.

This Week in the Business courtesy of GamesIndustry International.

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