In Real Life

EA's Brand New CEO Is An Australian...

And that Australian is former executive VP of EA Sports Andrew Wilson. You might know Andrew Wilson as the chap that frequently presents on upcoming sports franchises at E3 press conferences. On EA’s official website, Andrew Wilson broke the news, and discussed his vision for EA’s future.

“From my start at EA in Australia back in 2000, through stops in Asia, Europe and now North America, I’ve worked with people in this company who have consistently amazed and inspired me,” he said. “It’s my passion for our people and the great products we all impact that gives me such excitement for our future. I hope you all feel the same level of energy and optimism that I do as we embark on this journey together.”

Interestingly, Wilson believes that EA’s current direction — exploring new online, digital revenue streams and continuing to produce high quality AAA games — is a sound one, and he hopes to continue leading the company down that path. One of his additional goals is to instill “a culture of execution that will drive profitable growth.”

“I envision EA as the World’s Greatest Games Company,” he explains. “This is not about what we are aiming for or what we will become. Rather, it is about an unfaltering commitment to what we will be every day. This is an attitude that must drive our culture as one team.

“I also believe EA’s strategy is sound. Our focus on our talent, our brands and our platform together with our investment in next-generation consoles, mobile and PC free-to-play, as part of our ongoing transition to digital, is right. But we have plenty of work ahead to ensure our collective success.”

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