This Week In The Business: A Slap In The Face

This Week In The Business: A Slap In The Face

QUOTE | “We got slapped in the face after the launch of the game.” – CI Games CEO Marek Tyminski, talking about the rocky reception the PC version of Lords of the Fallen received due to stability problems.

Elsewhere in the business of video games this past week …

QUOTE | “I sometimes feel that the creative minds who make games have done about as much as is possible in two dimensions.” – Author Neal Stephenson, talking about why he’s joined startup Magic Leap to make augmented reality games.

QUOTE | “lt turns out that it wasn’t a good decision, and we’ll be putting Hatred back up. My apologies to you and your team. Steam is about creating tools for content creators and customers.” – Valve head Gabe Newell, responding to the news that Steam Greenlight had removed the game Hatred.

STAT | $US18.5 billion — Total gaming revenues in China this year, according to the Xinhua News Agency; this is up 37.7% over last year, with mobile games up 145%, and the country now has 517 million gamers.

QUOTE | “If I look at Europe I think it is potentially, for the second year running, going to be quite inventory challenged.” – SCE CEO Andrew House, saying as carefully as possible that it’s going to be hard to find a PS4 in Europe for the holidays.

QUOTE | “Gaming represents the largest percentage of time spent on mobile devices, and we don’t see that changing anytime soon.” – Glenn Kiladis, SVP at mobile analytics firm Fiksu, talking about how marketing mobile games will change in 2015.

QUOTE | “If you overemphasize the early revenue potential of any given customer, you often times alienate customers that have been more valuable to you over the long term.” – Disruptor Beam’s Jon Radoff, explaining why mobile games should focus on keeping players engaged.

STAT | 64% — Amount of Amazon Appstore customers that spend money on mobile games, according to research firm Newzoo; that’s ahead of the iPad at 57.1%, the iPhone at 47.7% and Google Play at 36.5%.

STAT | $US50 million — More than this amount has been raised by Humble Bundle for charities to date; more than 50 different charities have benefited from these contributions by gamers.

QUOTE | “We would have loved for it to be on Steam from day one.” – Respawn studio founder Vince Zampella on Titanfall’s future and how.

image via Shutterstock


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