When It Comes To Grand Theft Auto V And Target, This Might Be Part Of The Problem

As you are most likely already aware, Target has removed Grand Theft Auto V from stores across Australia. As I’ve already written this morning, I believe one of the root issues here is the attitude that video games are for children. If that’s the case, Target isn’t exactly doing themselves any favours.

Take a look at the above image. “The best toy prices in Australia… guaranteed!” That’s the message as an R18+ rated video game sits alongside Barbie and Peppa Pig.

I mean seriously, what is wrong with this picture? What were they thinking? This is an advertisement and it is essentially informing consumers that Grand Theft Auto V is a toy for children on the same level as Peppa Pig.

Absolutely mind-boggling.

Thanks Leigh!


The Cheapest NBN 1000 Plans

Looking to bump up your internet connection and save a few bucks? Here are the cheapest plans available.

At Kotaku, we independently select and write about stuff we love and think you'll like too. We have affiliate and advertising partnerships, which means we may collect a share of sales or other compensation from the links on this page. BTW – prices are accurate and items in stock at the time of posting.

Comments


81 responses to “When It Comes To Grand Theft Auto V And Target, This Might Be Part Of The Problem”