industry news

Relax, Viacom (Probably) Aren't Buying Take-Two

Posted by Luke Plunkett at 7:30 PM on February 8, 2008

That rumour yesterday about media giants Viacom swooping for troubled publishing house Take-Two? Most likely bogus. Both Reuters and Variety are pouring cold water on the suggestion, with Variety's Ben Fritz reiterating something we heard a lot of yesterday: if Viacom were going to go for a publisher, it wouldn't be one as costly and cumbersome as Take-Two. It'd be Midway, who are equally vulnerable, and who Viacom chairman Sumner Redstone happens to have a controlling stake in. That and his daughter, Shari Redstone, is chairman (chairlady?) of Midway.
Viacom's not making a bid for Take Two [Variety]

 

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