xbox 360
Xbox 360 Gets A Red Hulksclusive In Ill-Conceived Marketing Ploy
Posted by Michael McWhertor at 12:00 PM on May 22, 2008
If you're not keeping up with the Hulk comic book series, Bruce Banner's angrier alter ego has become so enraged, he's turned red! Or something. It may not be Bruce Banner. Who can keep up?! Yes, Marvel is pulling the old Hulk changes colour for a while gimmick, turning the traditionally green (and sometimes grey) Hulk into something more crimson. In an attempt to push more copies of the Xbox 360 version of the multiplatform Sega-published video game, someone's seen fit to create an exclusive red-hued Hulk. He's only available at GameStop and only available for Microsoft's console.
That's right! Red. On your Xbox 360. You can see how fantastic of an idea this was.
Red Hulk Smashes Xbox 360 [Marvel.com - thanks, Joshua!]

Comments (AU Comments · US Comments)
There are currently no AU comments for this post.
Enigma_20XX
Posted 1:08 PM 23/5/08
... and so far the comic isn't even all that interesting....
Enigma_20XX
Vone
Posted 3:06 AM 23/5/08
Id also like to point out, its looking like its not a code, but rather Gamestop is getting a different game disc than other retailers, which sets a terrible precedent.
Vone
Jonn
Posted 3:02 AM 23/5/08
I'm betting Red Hulk is Sampson. He's the only person we've seen in this arc so far with that haircut.
No, I'm serious. Sure, there's that whole thing about RH's retina's granting him access, and him going off at the Russians and nearly starting a war, but it's all about the hair. Yeah, I know Sampson and Gen. Ross have never been seen with Red Hulk, but Ross has actively been hurt by RH, and he didn't have time to change back into his military duds after getting away from the others. Also, RH has no moustache.
Jonn
mister_shhh
Posted 3:01 AM 23/5/08
carrot top?
mister_shhh
The Yam!
Posted 12:25 AM 23/5/08
I may be alone when I say I've enjoyed the Loeb arc with Red Hulk...
...but is it enough to push my PS3 reserve to an Xbox360 one? Not likely...he's cool and all but I try not to buy too many 3rd Party games for a console that could die tomorrow!
The Yam!
string_theory
Posted 11:33 PM 22/5/08
I'll explain it the best i can w/o ruining the story.
RED HULK IS NOT BRUCE BANNNER
RED HULK IS NOT THE SAME CHAR MODEL w/ different color
RED HULK has a DIFFERENT BODY structure & FACE & SIZE
Red Hulk also does some things Hulk doesn't
i hope this isn't just for preorders though. Because after Iron Man i'm going to wait for reviews.
But then again, Gamestop does have that 1 week return policy now if you dont like a game you bought right?
string_theory
warlock7
Posted 10:20 PM 22/5/08
The Hulking RED Ring of Death!!!
warlock7
NESv1
Posted 8:17 PM 22/5/08
Dammit. The new Red Hulk character in the new HULK comic (who is NOT bruce banner, for the record) is one of my favorite new characters.
And they limit him to the 360 version? I have a PS3. Now I'm really not getting that game, no matter how big of a HULLK fan I am. =(
NESv1
Sabre_Justice: Okay, no more long name.
Posted 5:46 PM 22/5/08
@wild homes: ...what are you smoking and where can I get some?
Sabre_Justice: Okay, no more long name.
Akanubon
Posted 5:33 PM 22/5/08
@Josh*: Oh you are most definitely right, sir.
Akanubon
Josh*
Posted 5:18 PM 22/5/08
PS3 should get a Blu Hulk.
Am I right? AM I RIGHT??
(If I post twice - kotakusuxanduknowit)
Josh*
Terance!
Posted 4:11 PM 22/5/08
1) This is more of a "Preorder at gamestop!" thing than a "Buy a 360!" thing. It just happens to be a 360 exclusive aswell.
2) Red Hulk is his own NEW character, which I'm pretty amazing that they put such a new thing in a game. Hell, almost as surprised as when they put Iron-spider-man in Marvel Ultimate Alliance.
Terance!
bobtheduck
Posted 3:57 PM 22/5/08
Hahahahhahahahahahahahhahahahahah
hahahah
hahahahahahahahhahahahahahahahahahahahah
ahahahahah
ahahauahah
ahahahahaha
hahahahahahahahahahahahaha
hahahaha
hahaha
whoo...
bobtheduck
JorgieX
Posted 3:45 PM 22/5/08
well i can see why if there are more gamers with a 360 your odds are good to help flame the fanboys fuel of victory. It's little exclusives that will be more and more prevolent in the future.
JorgieX
Balius
Posted 3:37 PM 22/5/08
@jsf49:The game is apparantly similar to Hulk: Ultimate Destruction, which was pretty decent.
@Aethyr: He actually looks like a new model, at least in the few images I've seen. Different face and hair at least, and the pants and bodytype even seem changed.
Balius
Shad0X
Posted 3:02 PM 22/5/08
I lol'd
Shad0X
KeroseneClimax
Posted 3:02 PM 22/5/08
@bigd7387: So what if people joke on RROD. Is the console going to get it's feelings hurt and cry? It's an inanimate object with overly sensitive owners. A good friend of mine loves his 360 and can crack on it worse then everyone even after his system red ringed.
Not everyone joking on it are fanboys, they're just having a laugh at it's expense. Some people do it out of love, some don't. What person cries and moans about hardware? For every person that can joke about another console, they'd better be ready to take it for theirs. And take it as only a joke. Lighten up.
KeroseneClimax
kjcwashere
Posted 2:43 PM 22/5/08
i think hes totally pissed at the fact that hes not in Marvel vs Capcom 3
kjcwashere
huginn
Posted 2:38 PM 22/5/08
Kaaaaaaaaame... Kaaaaaaame....
Seriously, it's a very, very DBZ like look.
huginn
wild homes
Posted 2:36 PM 22/5/08
PS if anyone misses the point, I'm not raving over homosexuals. Just over Microsoft's ban-happy online service. It's a gay, gay, gay, gay Xbox LIVE.
wild homes
Kingnuni
Posted 2:34 PM 22/5/08
@bigd7387: I am a serious fanboy for 360 and even i think this is super lame.
Kingnuni
wild homes
Posted 2:31 PM 22/5/08
@Grey Gecko: Good call, my friend. Diablo, indeed. I also see Hellboy in there, with a healthy dose of Sith eyes, Rogaine, and roid rage. Jesus, what happened to COOL exclusives? Give me the exclusive ability to rename Dr. Banner 'Dr. GAYner' on the 360 version, which will lead to me being blasted by GAYma rays, and being turned into THE INCREDIBLY GAY HULK, which will force Microsoft to ban superhero-film-games on the 360 (because I cannot be trusted to judge for myself what is and isn't appropriate) and then I'll never have to waste my time on crap games like SONIC THE HEDGEHOG PRESENTS ISN'T IT INCREDIBLE THAT EDWARD NORTON'S SUCH A HUNK or whatever this giant paint-huffing turd is called.
wild homes
Master_Achilles
Posted 2:06 PM 22/5/08
That just makes me not want to buy this game even more.
Master_Achilles
Beyene
Posted 1:53 PM 22/5/08
There is a Red Hulk, and Im not talking about the comic!
It was like, and Reptile Hulk with a Gun.
I've been looking for pic for ever.
Beyene
MikeTheSpike
Posted 1:36 PM 22/5/08
Red Hulk is *obviously* General Ross. God.
MikeTheSpike
freakoflink
Posted 1:28 PM 22/5/08
although he looks kind of like hellboy with a really bad haircut and too much whey protein
freakoflink
freakoflink
Posted 1:27 PM 22/5/08
best. idea. ever.
really it is.
freakoflink
DARTH_TIGRIS
Posted 1:23 PM 22/5/08
Makes sense this is on the 360, since Red Hulk uses a huge gun. :D
In other news, is everyone pretty much convinced that Red Hulk is Doc Sampson?
DARTH_TIGRIS
StevenRafael
Posted 1:19 PM 22/5/08
@bigd7387: I don't think one needs to be a fanboy of another system to claim that this is a lame console exclusive.
StevenRafael
Sparx
Posted 1:18 PM 22/5/08
@bigd7387:
lol, oh man you can't be serious, spoken like a true fanboy
Sparx
jsf49
Posted 1:18 PM 22/5/08
@maureliuswolf: Who makes it? I thought Sega had the rights for both Ironman and Hulk?
jsf49
SolCross
Posted 1:17 PM 22/5/08
I thought Iron Man was fun. I'll probably look into Hulk when it's used, though, as he was never a favorite of mine.
SolCross
bigd7387
Posted 1:13 PM 22/5/08
I like how the Fanboys for other systems cry about the RROD or "lame console exclusive". At least the 360 gets stuff vs' LittleBigDelay or the greatest joke ever, "HOME"
bigd7387
maureliuswolf
Posted 1:08 PM 22/5/08
@jsf49:
Hate to break it to you but this is not the same developer as Iron Man.
maureliuswolf
Aethyr
Posted 12:58 PM 22/5/08
@jackal888: He's red.
@jsf49: This couldn't possibly have taken that much time - a quick palette swap, and you too can have a lame console exclusive!
Aethyr
ichiban1081
Posted 12:57 PM 22/5/08
You got jaundice in my hulk!
ichiban1081
zakky venom
Posted 12:57 PM 22/5/08
when did the hulk join slipknot?
zakky venom
jsf49
Posted 12:57 PM 22/5/08
They should concentrate on making a good game instead of this exclusive color and costume nonsense. Their Ironman game sucked hard. Lucky for them, the movie was good, so people blindly bought their crap game anyway.
jsf49
Fadakar
Posted 12:57 PM 22/5/08
I like the hair.
Fadakar
jackal888
Posted 12:56 PM 22/5/08
Is Red Hulk that popular?
jackal888
okenny :)
Posted 12:54 PM 22/5/08
@MIKEAWESOME: Your joke suck RHoD!
okenny2 :)
@okenny: Yo mama sucks RHoD!
okenny :(
@MIKEAWESOME, @okenny2: Sorry :(
okenny :)
SpearXXI
Posted 12:54 PM 22/5/08
It's Hellboy's cousin Niloc Brisko in the new Hulk game?!?! Sweet
8)
Like what was mentioned earlier, it would be a horrible exclusive if there is no extra content aside from a palette switch.
SpearXXI
KeroseneClimax
Posted 12:53 PM 22/5/08
He went from green to red. Just like a certain ring. Oh lord, this is so damn open. Bad jokes aside, I'd like to see gray Hulk, he was pretty badass in the comics...then World War Hulk came along and took it to a new level.
KeroseneClimax
Spuky
Posted 12:50 PM 22/5/08
he's as Skrull!!!!!
Spuky
SixDemonBag
Posted 12:47 PM 22/5/08
But I don't want to play as Doc Sampson*...
*speculation
SixDemonBag
okenny :)
Posted 12:46 PM 22/5/08
@Jmontilla2786:
@silkylove:
Woooo hooo! RROD! Yeah baby!! Is that steam coming from the stream in the image's backdrop? I think not! A 360 fell into the ice lake and RRODed and teh steam!!
Ok, hopefully that covers it. It looks like an awesome "exclusive" though this "exclusive" can probably be made by three extra lines in the hulksskinsshader.hsl or cg (or what ever the hell shader language they use) file :( Hey but if you feel like celebrating... don't let my bullshit stop you :(
Let's hope they don't include the customary lower resolution rendering on the PS3 that gives them those amazing superior graphics quality (ala GTA4); by god, if the PS3 gets super-awesome graphics, I think we 360 owners deserve the same low-res black arts and over saturated images they get. Yes folks.. you heard it right! okenny wants equality!
...
Seriously people, does this stuff really work. When they start playing fanboys against each other with retard exclusive features like this then it's all over! Where is the exclusive Level or characters... something that actually requires effort. Geeze, that'd be nice.
okenny :)
StevenRafael
Posted 12:44 PM 22/5/08
There's gotta be someone out there who'll buy a 360 just for Red Hulk, despite already having a PS3.
/sarcasm
StevenRafael
Playstation
Posted 12:43 PM 22/5/08
somthing wrong with his hair.. but that's not the case..
better turn off your 360 once he turns red..
Playstation
Grey Gecko
Posted 12:40 PM 22/5/08
@wild homes: Actually he looks more like Diablo to me, just that with pants and pointy hair.
Grey Gecko
riffleraffle
Posted 12:39 PM 22/5/08
Don't read the current Red Hulk comics, Jeph Loeb sucks. Read "Incredible Herc" instead, which is one of Marvel's best current ongoings that spun out of World War Hulk.
riffleraffle
Grey Gecko
Posted 12:35 PM 22/5/08
RAAAAAGGEEEEEEE!
Grey Gecko
Drake Lake
Posted 12:35 PM 22/5/08
@juniorlikespie:
And the Darkness.
Drake Lake
MIKEAWESOME
Posted 12:35 PM 22/5/08
@Jmontilla2786: Damn! Damn! Damn!
Oh wonderfully predictable humor. D:
MIKEAWESOME
wild homes
Posted 12:34 PM 22/5/08
Wait! Red skin: check, yellow eyes: check, looks just as bad as the fucking terrible illustation of Jacen Solo on the cover of 'legacy of the force-- revelation': check.. Is he a SITH? Can he, like, flow-walk and Force push and use a giant-ass double-bladed lightsaber to cut through tanks and buildings?
No?
Ok, then I was right before. This has got to be the dumbest exclusive I've ever heard of.
wild homes
MIKEAWESOME
Posted 12:34 PM 22/5/08
Better headline: Xbox 360 Hulk Game Gets RHoD (Red-Hulk of Death)
MIKEAWESOME
DigiMish
Posted 12:34 PM 22/5/08
Yes, because including a red model of the main character is the primary factor that's going to push more copies for the 360 *rolls eyes*.
DigiMish
juniorlikespie
Posted 12:32 PM 22/5/08
i'm pretty sure the code to unlock him without a gamestop pre-order will be out 4 days before the game drops. didn't this happen with rainbow six vegas 2 and best buy?
juniorlikespie
TxKARATEDUDE
Posted 12:29 PM 22/5/08
All-in-all this is a bad ass screen shot...
TxKARATEDUDE
pokebud
Posted 12:28 PM 22/5/08
I really hope this sin't just a palet swap and he actually has a personality much like Mr. FixIt in the last game.
pokebud
wild homes
Posted 12:28 PM 22/5/08
This has got to be the dumbest exclusive I've ever heard of.
wild homes
silkylove
Posted 12:26 PM 22/5/08
I get it! Red Hulk for RRoD! I am smart:)
silkylove
Jmontilla2786
Posted 12:26 PM 22/5/08
huh?.....*cue in RROD joke to Red Hulk*
Jmontilla2786