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GTA IV Not Meeting Sales Expectations?

Posted by Luke Plunkett at 1:20 PM on September 13, 2008

No, you read that right. There are fears that, despite already being one of the biggest-selling games of all time, Rockstar's Grand Theft Auto IV isn't selling as well as overlords Take-Two would have hoped, with the game slipping to 46th on the NPD sales charts in August. CNN Money reports that, as the silent, secret takeover talks between EA and Take-Two continue, these "sluggish" sales are hurting Take-Two's only real negotiating point. With 8.5 million copies of the game already sold, this is all a bit hard to believe, but then we weren't the ones drinking the kool-aid at T2 HQ when coming up with official sales targets.

 

GTA IV' Sales Slow, Complicating Take-Two/EA Merger [CNN]

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