aaron greenberg

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Microsoft: We Will Outsell PS3 This Gen

10:00PM Brian Ashcraft | Time for the baseball analogies! Microsoft’s Aaron Greenberg compares the console wars to a game of baseball. So, batter up. More »
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Microsoft: Price Cuts Sales Spikes Are Short Term

2:00PM Brian Ashcraft | The Xbox 360 is cheaper. The PS3 is cheaper. That means that both are, well, cheaper for people to buy. And that means more people buy the consoles. More »
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Microsoft: There Will Be “No New Console”

10:40AM Michael McWhertor | Today, Microsoft CEO Steve Ballmer indicated that the company would be releasing a new Xbox 360 in 2010, one featuring a built-in camera. That seemingly confirmed a new hardware configuration with the company’s Project Natal built-in. Microsoft’s official word? More »
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Microsoft Respond To “New Xbox” Rumors

10:40PM Luke Plunkett | Over the weekend, 1UP ran a rumour that a new Xbox console would be launching next year, to coincide with the release of Microsoft’s Project Natal motion-sensing camera. Today, Microsoft responds. More »
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Xbox Live: 2,500,000,000 Achievements Unlocked

6:00PM Luke Plunkett | Xbox 360, PC, Wii, doesn’t matter, everybody loves online user statistics. Especially when, they get into the billions, as was revealed by Microsoft’s Aaron Greenberg last week. More »
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‘Worst Of Xbox 360 Hardware Failure Behind Us’

1:00PM Brian Ashcraft | Three flashing red lights on the Xbox 360 represents “general system failure.” Nicknamed “The Red Ring of Death,” this system failure has plagued the Xbox 360 console for years. More »
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Pachter Breaks Up Fight Between Kaz, Greenberg, Claims Both Are Right

9:40AM Michael McWhertor | Gentlemen, gentlemen, please. Why don’t we stop all this console manufacturer bickering and make peace? Wedbush Morgan analyst Michael Pachter says that PlayStation boss Kaz Hirai and Xbox 360 director Aaron Greenberg are both right. More »
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Aaron Greenberg Disagrees With Kaz Hirai, Bites Him In Face

8:30PM Luke Plunkett | Gotta love this harsh economic climate. It’s dragging executive shit-talking back to its 2006-07 heyday. Latest example? Aaron Greenberg’s response to Kaz Hirai’s “console leadership” quips to the Official PlayStation Magazine. More »

Microsoft’s Aaron Greenberg Talks CES, Xbox 360 In ‘09 And Beyond

11:40AM Michael McWhertor | We caught up with Microsoft’s Aaron Greenberg, Director of Product Management for Xbox 360 and Xbox LIVE, to chat about the console’s presence at CES, the year ahead and the number 17 million. More »