In Real Life

A Most Appropriate Cross Promotion

Fresh produce purchased this morning by Kotaku reader Stephane L. Not redeemable for store credit at GameStop.


December 2, 2010
News

Australia: Donkey Kong’s Country

Kotaku AU

Earlier today we showed an early pic of a giant pile of bananas in the middle of Circular Quay, but now Nintendo, sensing the gig is up in this masterful piece of ‘guerilla marketing’, has released some new photos. Apparently Donkey Kong has now ‘found’ his stash.


November 19, 2010
In Real Life

Donkey Kong Banana Chowdown Features Japanese Champion Eater

Takeru Kobayashi, famous as the six-time winner of the Nathan’s Hot Dog Eating Contest, is appearing in Toronto for a pre-release stunt for Donkey Kong Country, in which he and the game will evidently have a banana-eating contest.


January 20, 2010
News

Super Monkey Ball And The Most Appropriate Cross Promotion Ever

When you have a game like Super Monkey Ball Step & Roll, which centres on collecting bananas, you couldn’t pick a better cross-promoting partner than the leading distributor of bananas in the United States, Chiquita.