On Tuesday we posted the official Best of E3 awards, but do they really make a difference? Do what the critics feel are the best of the best actually translate into higher sales? UBS analyst Ben Schachter seems to think so, compiling this handy chart to prove it.
“Do awards translate into higher sales? The answer is yes, but not always. Additionally certain categories have a higher correlation between awards and sales. Since these awards began in 1998, the Best Console title has sold an average of 2.42 million units life-time in the U.S., according to NPD”, Schachter explained.
