After two years of languishing in ninja-less void, the PlayStation 3 finally gets its very own Naruto game with Naruto: Ultimate Ninja Storm. The latest in the Ultimate Ninja series from developer CyberConnect2, Ultimate Ninja Storm has been making fans drool with its anime-topping cel-shaded graphics ever since the first screens slipped onto the internet back in April of this year, so good that many internet dwellers called bullshots. Then the trailer came out, and everyone just sat quietly and watched.

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CyberConnect2 president Hiroshi Matsuyama is now the number one reason I want to learn to speak Japanese. He has this quick-talking, sly sort of accent that reminds me a bit of a stereotypical used car salesman that is completely compelling to listen to. I almost wish that his translator would stop interrupting at the Atari press conference at the Games Convention today, though that would have meant me missing him announcing that Naruto: Ultimate Ninja Storm will be hitting the PlayStation 3 with downloadable content available from day one. What kind of downloadable content? Unfortunately he couldn't say, but either way, it's good to see an anime fighting game - traditionally fire and forget deals - with post-release support already in the works.

And yes, Matsuyama, who considers himself the ultimate Naruto fan, ended his presentation with a joyful shout - "Believe it!" Sounds so much better coming from a Japanese used car salesman.