decasporta

Hudson Going After the Casual Gamers

5:00PM Brian Ashcraft | Takahashi Meijin taps the table. We’re backstage at the Hudson booth. He’s been on stage all afternoon, doing calestenics for upcoming Wii fitness game DECASPORTA. He taps the table as if pressing a button. Tap, tap, tap. Takahashi Meijin is Hudson’s quick button pushing human mascot and has been since the Sapporo-based company entered the gaming industry when it began writing code for the Famicom back in the early 1980s. Takahashi Meijin has achieved an iconic status in Japan for the gaming industry. He writes a popular blog and designs T-shirts for games like Adventure Island — a side-scroller in which Takahashi appeared in with the localised language moniker “Master Higgins”. More »