Warner Bros are quite convinced that releasing an episodic downloadable Watchmen tie-in game is not only innovative, but actually rather brave.
"We know it's risky for us, and the safe move would have been to cram out a retail game alongside the film release," Senior VP Samantha Ryan told MCV, "but we didn't feel that was the right decision."
Surely the risk with Watchmen isn't the length of the game, the media it arrives in or how closely it aligns with the film's release.. it is the fact that Watchmen is such a beloved comic that fans are convinced it is going to stink up the place before seeing even a few pixels and will hunt you down, vigilante style if it is worse than they fear?
Everyone's favourite claymation man and dog combo is getting the episodic adventure game treatment courtesy of Telltale Games. The company has just announced Wallace & Gromit's Grand Adventures, an adventure series in the same vein as Sam and Max, ultilising graphics that simulate the claymation look and feel of the beloved series.
The Châteaux Marmont is one of those nondescript hotels that you need to know where it is to find. Fortunately, it's across the street from larger than life Rocky and Bullwinkle statues, so my cab driver was able to drop me right at the entrance, which happens to be a steep cobblestoned driveway that leads to a glass door.
Once inside I wait for the Rockstar folks to collect me at the front desk. They lead me back to the driveway and through a tall wooden gate which opens to a steep set of meandering cement stairs that cut through tall bushes, grass and towering walls of living bamboo.
Finally, we come to a clearing, a small yard and a long bungalow with a front made nearly entirely of glass doors. Inside is a small living room, a television, a couple of Xbox 360s and controllers.
But before dropping into the game and the play session I've read about on half a dozen other sites, I decide to quiz Jeronimo Barrera, Rockstar Games Vice President of Product Development, about episodic gaming and the nature of video games.