Companies fail all the time, but this… this was different. For Brenda Laurel, it was personal. Logistically, Purple Moon amounted to six years and $US40 million dollars spent on research where thousands of kids were interviewed and eight games were produced. Prior to 1996, when the company was created by Brenda Laurel, a pioneer extraordinaire within human-computer interaction fields, these kids had no voice.
Six years, three arrests and three rehab stints after Lindsay Lohan starred in Mean Girls, its video game adaptation is being released. Without LiLo on the box. This, folks, is what the suits call “leveraging a hot property”.
The announcement that Legacy Interactive and Paramount would be collaborating on games based on female-led films Mean Girls, Clueless and Pretty In Pink left us… dismayed? Don’t get me wrong, I loved both Clueless and Pretty In Pink (shut up) — they’re fine films. But after the thing that was The Princess Bride video game, it’s hard to dislodge this chip forming a groove in our shoulders.