itasha

  • Welcome To Itasha Heaven

    Welcome To Itasha Heaven

    Itasha (痛車) literally means “pain mobile” and either refers to the pain it inflicts on car owners’ wallets to trick out their rides or how it affects the eyes of those who see these wheels. The Japanese word tengoku (天国) means “heaven.”


  • Japanese Geekiest Cars Run On Nerd Fuel

    “Itasha” (痛車) literally mean “painmobile”, but they are Japan’s sticker-covered geek cars. The decals often feature anime, manga or video game characters. “Ita” either refers to the pain inflicted on the wallets of the car owners — or the folks who see the cars.