Some believe the future of video games lies in the web-based streaming of triple A titles. Others feel that game consoles and PCs will one day be replaced with mobile devices. Game industry luminary Jamil Moledina sees a future dominated by social action games that people can play regardless of platform. More »
The former head of the Game Developers Conference and current Electronic Arts indie headhunter just published his first science fiction novel, Tearing the Sky. More »
Oh God… they got Jamil, too! Jamil Moledina, the former director of the Game Developers Conference and executive producer of the Independent Games Festival and Game Developers Choice Awards, has been absorbed into the EA collective. Moledina left his previous position in August to pursue “other interests.”
The former director of the Games Developers Conference, Jamil Moledina, used his appearance at the Japanese CEDEC 2008 conference to speak out about industry plans for in-game advertising.
No longer required to put a positive spin on things, Moledina showed research that suggested in-game ads could not provide enough revenue to support AAA-level titles, only casual games.
Worse, Moledina said that his advertising contacts were finding it difficult to convince clients that games could provide enough exposure compared to advertising on the web.
Sadly, Moledina didn’t take issue with the main problem with in-game advertising – the way it makes disbelief harder to suspend than an elephant in a hammock.
Moledina pours scorn on in-game ads and digital distribution [Develop]
Sad news. Think Services’ Jamil Moledina – the Event Director behind the Game Developers Conference – has today announced his resignation from the company. Moledina will be off to pursue “other interests”. It’s a big loss for the event, because the guy had a lot of passion for the job, and was really the driving force in turning GDC into one of the premier events on the gaming show/expo calendar. He’ll be succeeded by Think Services’ Meggan Scavio. All the best, Jamil!
[Image]
The 2008 Game Developer’s Conference saw an all-time high in attendance numbers, as the GDC team has announced that over 18,000 people walked through the convention hall’s doors. The five day event featured 400 sessions, 300 exhibitors, and enough Force Unleashed coverage to keep Tori happy (okay, the GDC team didn’t announce that, but it’s still true).
