Things are really looking up for parents who want to buy their children video games for Christmas but don’t necessarily want to buy them games they’ll enjoy, as venerable PC edutainment software creator Knowledge Adventure partners with Majesco in order to bring their properties to the console and handheld market. “This partnership is part of our strategic vision to transition the company from educational software to a multi-faceted kid’s entertainment company,” said Knowledge Adventure president & CEO David Lord. “Expanding our product footprint into this new category will enable us to create a market for future products–including our leading JumpStart® brand–on console and handheld platforms and capitalise on the increasing popularity of these platforms.” The first product of this union will be Math Blaster in the Prime Adventure for the DS, introducing the 21-year-old franchise to a whole new audience. Do you smell that? That’s the smell of children’s tears on Christmas morning. It’s intoxicating!