market

 

research

PC Gaming Is The Largest Market

Posted by Mike Fahey at 3:20 AM on November 20, 2008

Is PC gaming giving way to today's more versatile and powerful consoles? Not according to a market study recently conducted by research group JPR, which claims that more gaming PC's have been sold over the past three years than Xbox 360s, PlayStation 3s, and Wiis combined. The study, which tracks the sales of three different classes of gaming PCs over since Q3 2005, found that 196 million units have been sold between then and Q3 2008, compared to a worldwide total of 74.7 million consoles. As Edge points out, this of course doesn't take into effect handheld gaming systems like the DS and PSP, which sold a combined 125 million units during the same period.


Read More »

mobile

Mobile Games Market Has 'Flatlined' - Experts

Posted by Stuart Houghton at 9:20 AM on November 19, 2008

Now hang on a minute. It doesn't seem like five minutes since some gaggle of market pundits were proclaiming that the iPhone had turned the mobile games market inside out and pointing at developers rolling around in pits of cash like Scrooge McDuck.


Read More »

industry news

China's Gaming Market Going Up, Up, Up

Posted by Maggie Greene at 3:30 AM on August 17, 2008

In totally unsurprising news, China's game market continues to climb — numbers just posted for the second quarter of 2008 show an 11.2% increase over first quarter, and a nearly 66% increase from the same quarter last year (!). In terms of market share, Shanda leads the pack with a 17.9% share, with other big companies hovering below that.

The current market is estimated to be worth 4.43 billion yuan (around $US 645 million), and with no predicted slowdowns, one wonders what we'll be seeing this time next year (or even fourth quarter of '08). And with companies like Perfect World making a foray into Western markets, we'll just have to wait and see where China's industry is heading long-term.

China market: 2Q08 online gaming services valued at 4.43 billion yuan [Digitimes via GamesIndustry.biz]

industry news

China's FerryGame Hiring Former EA Heavy Hitter

Posted by Maggie Greene at 5:40 AM on July 27, 2008

A number of Chinese companies are nothing if not shrewd — in a smart business move, FerryGame has hired former EA executive producer and Heavy Iron founder Steve Grey to oversee their product lineup and future forays into the MMO/'advanced casual' market. Ranging from typical MMOs to a music/dance/'catwalk' game, FerryGame looks like they're ready to take on some of the big dogs of the domestic Chinese market, and Grey will surely be an asset:

Read More »

casual

Going For the Mass Market: Good News or Bad?

Posted by Maggie Greene at 7:30 AM on July 20, 2008

I've read a number of thought-provoking pieces over at Only a Game, and this week Chris Bateman has a meditation up on Nintendo, the 'mass market,' moving away from games, and what this could spell for the industry at large. Is it really all it's cracked up to be? Unlike most of my favourite essays from Bateman, this one is pretty short and digestible — he points out that aggressively pursuing the 'mass market' (casual market) is working out splendidly for Nintendo, but he wonders if aggressively targeting that market inherently means moving away from games. And what about the industry at large? Well, that's not so clear:

Read More »

game design

Why Korea Matters: Learning from Difference

Posted by Maggie Greene at 3:30 AM on July 13, 2008

Korean games (non-Japanese games in general, actually) tend to get a lot of flack — 'They're all the same!' 'They're so badly made!' 'Just look at them!' — but Brandon Sheffield cautions that we ought to be keeping a closer on eye on the Korean market. With different development strategies, different working environments, and different players, there is stuff to be learned from Korean companies taking steps to expand westward:

Read More »

game design

Where'd All the In-Game Colour Go?

Posted by Maggie Greene at 4:30 AM on June 16, 2008

While some people argue that what games need is more monotony, at least in terms of black and white games, plenty of people are dissatisfied with the current trend of drabness in developers' colour palettes. Of course, there are plenty of brightly coloured games that are and will continue to be released, but plenty of people miss colour. Bright colour. I myself am rather fond of candy-coloured palettes, preferring them to drab medieval "realism". One blogger thinks he has the answer to who stole the colour from games:

Read More »