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Which One Of These Eight Fundamental Types Of Gamers Are You?
Over the years, researchers and marketers have sought to split the ever-growing gaming population of the world into easy-to-understand categories. This latest attempt, crafted by predicative gaming analytics company Playnomics, makes more sense than many of those, narrowing us all down to eight gamer archetypes. Which are you?
If THQ Gets Its Way I’ll Be Dead In Five Days
THQ’s media relations folks sent me a furry hat that’s too small for my head. Now they’ve signed my death warrant.
Disney Is Rewriting Your Childhood With Nostalgia For A Game That Didn’t Exist
Sega recently announced that its upcoming game Sonic & All-Stars Racing Transformed will feature the titular hero of Disney’s November film Wreck-it Ralph as a playable character. The movie’s director, Rich Moore, calls it a “dream come true” that we can see “Wreck-It Ralph in a real video game alongside Sonic and other iconic Sega characters.”
The Amazing Spider-Man Marketing Team Have It So Easy
I bet the folks that do public relations and marketing for innovative and thoughtful games like From Dust and Journey spend days and days brainstorming inventive ways to communicate complex ideas in ways that appeal to the consumer. Meanwhile The Amazing Spider-Man UK marketing team nipped off early after putting in an order for footy pajamas.
The Biggest Name In Teddy Bear Horror Returns Later This Year
When the bears of Perfect Island neglect to invite Naughty Bear to their island resort holiday, amazing advertising ensues. Oh, and a new Naughty Bear game coming to Xbox Live Arcade and the PlayStation Network later this year. But man, that advertising.
Lollipop Chainsaw Deploys Writhing Zombie Cheerleader Squad To England
After spending months parading about multiple live-action versions of Lollipop Chainsaw heroine Juliet, the game’s marketeers dress up four models in cheerleader outfits and bad zombie makeup and have them pile on each other. I can’t believe it took this long.
Marketing Survey Hints At A Rayman Origins Sequel Of Mythic Proportions
Ubisoft’s critically acclaimed platformer Rayman Origins is going to get a sequel; it’s pretty much inevitable. What form that sequel will take might be hinted at in these screens taken from a marketing survey by one of our readers, hinting at a world filled with dragons, ghosts and Greek gods.
