marketing
News
Trials Dev Pirated Its Own Game To Drive Interest
2:40PM Owen Good | RedLynx, the developer of the well received downloadable title Trials, said that it seeded pirate torrent sites with neutered copies of the game in order to stoke interest in the title. More »
Media
The Second Left 4 Dead 2 TV Spot
6:00AM Mike Fahey | Valve’s $US25 million Left 4 Dead 2 ad campaign isn’t just good for trucks as seen in the second TV spot here featuring the song “Electric Worry” by the band Clutch. More »
Media
Let The Walmart Modern Warfare 2 Trash Talking Start
5:00PM Brian Ashcraft | Call of Duty: Modern Warfare 2 is just around the corner, and retail giant is kicking off a series of ads for the title that feature dudes talking about MW2. More »
News
11:00AM David Wildgoose | Ashes Cricket 2009 came out on in August. But the Wii version didn’t. It’s now set for release next week and former Test cricketer Glenn McGrath has been signed up to promote it. More »
Wii Cricket Game Almost Brings Glenn McGrath Out Of Retirement
11:00AM David Wildgoose | Ashes Cricket 2009 came out on in August. But the Wii version didn’t. It’s now set for release next week and former Test cricketer Glenn McGrath has been signed up to promote it. More »
Rumours
Rumour: Nintendo Joining Forwards With 7-Eleven For Promotion?
6:00PM Brian Ashcraft | Kyoto-based game maker Nintendo is rumoured to be going into a business partnership with Seven & i Holdings Co., the company that operates 7-Eleven convience stores and Ito Yokado retail shops. More »
Media
Football Hero Looks Difficult, Totally Awesome
5:00PM Brian Ashcraft | To promote the track “Underdog” from British rockers Kasabian, a group of footballers play “Football Hero”. More »
Culture
Bayonetta Stickers Removed, Posters Uncovered
10:30PM Brian Ashcraft | That was fast! It was announced on Friday that enormous Bayonetta posters covered with fliers would be going up in Tokyo on October 26. That’s today. More »
News
PlayStation 3 Wins The Console Ad War With A Little Montage
12:00PM Michael McWhertor | Sony’s revamped PS3 marketing campaign has won us over, thanks to the efforts of unexpected console mascot Kevin Butler, VP of whatever the job requires. Tapping into the power of a good montage, SCEA’s latest spot is its best yet. More »
Media
This Bayonetta Commercial Lady Loves Bayonetta
4:00PM Brian Ashcraft | She’s even copying her look, glasses and all! Not sure what’s up with the tongue action. She should use a moist towelette to wipe her lips, not her tongue. More »
News