I have to admit, this comes as a big surprise to me. With the mainstream success of Kinect, I had assumed that the 360 had been outselling the PS3 this year, but it turns out I was wrong. According to official NPD Group Australia data from retailers, the PS3 has become the highest selling console so far in 2011. More »
Game prices – in Australia it’s the ultimate taboo subject, but we managed to get hold of Ed Fong, Managing Director of Ubisoft and Paul Yardley, Managing Director of GAME, to talk game prices in Australia. Can we go lower? And how can the local industry compete with the rapid growth of online shopping? More »
We’re currently attending the first Game-Tech conference, a conference geared toward discussing the issues that affect the Australian Games Industry specifically. In a cross discussion, Sony’s Michael Ephraim and Managing Director of Ubisoft Ed Fong were both asked about the challenges facing the Australian Games Industry today. The answer? Retail and the price of games specifically. More »
Play TV, the peripheral from Sony that allows users to watch, record, and pause live TV has been out for less than a year, but a press release from Sony Australia is announcing that they’ve already shifted over 100,000 of them. More »
A couple of weeks back we asked you for questions – and now we have answers! Michael Ephraim, the Managing Director of Sony Computer Entertainment Australia, has taken the time to peruse over your questions and has gotten back to us with some great responses, which you can check out below. More »
As part of a mega three-part series, each of the big players in the console market – Sony, Nintendo and Microsoft – have agreed to let us speak to their head honchos, their proverbial Charles in charge, so we can get an idea of where each company is headed in the lead up to Christmas and beyond. More »
For years, the industry has been bemoaning the fact that too many games are squeezed into the end of year holiday period. This year, however, it seems things are changing. StarCraft II, Splinter Cell: Conviction and BioShock 2 and others have all been pushed back. If anything, we’re worried there aren’t enough games coming this Christmas. More »
Despite constant rumours of an imminent PS3 price drop, Sony says the price isn’t the issue. The PS3 is holding its own against the competition. It’s also juicy. More »