nba live 09

NBA Teams Scout and Evaluate Talent Using Video Game

4:00AM Owen Good | Electronic Arts must have been pleased as hell to read, in the Los Angeles Times, that front-office types are using NBA Live 09 to help in making some of their decisions. More »

The Real Reason Melo Cut His Hair

3:00AM Brian Crecente | Denver Nuggets all-star and totally not a pot-head, Carmelo Anthony stars in this video about a bet gone awry. We’ve all been there man, betting shit we really don’t want to lose in the heat of the moment. In this case things end with a razor, but on the bright side it wasn’t about to cut off one of his fingers. More »

NBA LIVE 09 Signature Play Calling

9:40AM Adam Barenblat | Since we gave NBA 2K9 some video coverage, we felt it was about time we gave NBA Live 09 a shot. In this video Gameplay Producer Jeff Antwi shows us how the new Signature Play Calling mechanics will work in the game. Actually, this is a pretty nifty addition to the franchise. We will see when the game comes out in October. More »

NBA Live 09’s Sizzle

7:00AM Adam Barenblat | This latest NBA Live 09 video from Electronic Arts shows off “athlete sizzle”. This year’s global cover athletes are Tony Parker, Pau Gasol (Spain), Andrea Bargnani (Italy) and Luol Deng (England). More »

And The NBA Live 09 Cover Athlete Is…

2:20AM Mike Fahey | While the official announcement isn’t due until tomorrow, the nice folks at GameCinemaHD passed along this trailer, revealing the the cover athlete for EA’s NBA Live 09 is none other than San Antonio Spurs starting point guard Tony Parker. Hailing from the mean streets of…France…Parker’s accolades are many, most of them listed in the video so I don’t have to repeat them here. The video runs best in Firefox or Safari, or if you’d like to see it in all its HD glory, you can hit up Times Square, where the video is set to debut today at the corner of Broadway and 47th above the W Hotel on a 40 foot by 30 foot screen. More »