Early in the PlayStation 3′s life on store shelves, Sony decided the best way to market the $US499-and-up machine was through crying baby dolls and sterile white rooms, ads that shockingly came off as “arrogant”. Thank goodness we’re past that.
But, said Sony’s top marketing officer, they look down their nose at Nintendo’s motion control, and that’s why the PlayStation Move is on the scene – to make this kind of thing cool for the core.
While Sony is warming to the idea of releasing more PS1 and PS2 games on the PlayStation Network, those hoping for more PS3 games being made available for download might want to find something more constructive to do.
The long-rumoured, recently leaked existence of PlayStation 2 games joining the “PS One Classics” line comes a bit closer to reality, at least in the mind of PlayStation senior VP Peter Dille who calls the digital re-issues a “terrific opportunity”.
The cliffhanger at the end of yesterday’s Chain Interview had Xbox exec John Schappert wanting to know what a Sony exec thinks of Xbox Live. Let’s get past the halfway point with an answer.
When last we left off, Nintendo’s Shigeru Miyamoto was asking me to ask Metroid designer Yoshio Sakamoto when he wants Miyamoto to retire…
The head of marketing for the PlayStation brand told us at E3 that Sony’s new PlayStation 3 motion-control tech could be the thing to get hardcore players into “motion gaming.”
Sony’s head of marketing for the PS3 confirmed that the next console Metal Gear Solid is not an Xbox 360 exclusive or even a timed one.
2008 was not a banner year for the PSP in North America, with a software release list that could nicely be called thin. That was in part due to developers nearly abandoning the platform.
