News

Madden’s Newest In-Game Sponsorship Is For A Good Cause

Tuesday’s title update for Madden NFL 11 included the “Breast Cancer Awareness” presentation mode reflecting the league’s and Electronic Arts’ support of the campaign. It’s a lot more than a banner across the bottom of the screen.


January 15, 2010
News

Zynga Gamers Chip In For Haiti Quake Relief

Games on Facebook have joined the relief cause for Haiti, with Zynga’s FarmVille, Mafia Wars and Zynga Poker offering “limited edition social goods” for sale, the proceeds of which will entirely benefit funds serving earthquake victims in that nation.


November 30, 2009
In Real Life

Desert Bus Charity Shatters $100K Goal

Desert Bus for Hope, the fund drive dedicated to playing the world’s most boring game, ever, logged more than five days behind the wheel and raised a staggering $US132,568.94, more than 88 percent over last year’s total.


November 21, 2009
In Real Life

Child’s Play Drivers Pile Back On The Bus

Take a seat and don’t stand forward of the yellow line – Desert Bus for Hope kicked off its third marathon o’ masochism, and looks to top the $US70,000 it raised last year for the Child’s Play charity.