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	<title>Kotaku Australia &#187; retail</title>
	<atom:link href="http://www.kotaku.com.au/tags/retail/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.kotaku.com.au</link>
	<description>the Gamer&#039;s Guide &#124; Computer and video game news and reviews</description>
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		<title>Aussie Charts: How&#8217;d That Boycott Work Out?</title>
		<link>http://www.kotaku.com.au/2009/11/aussie-charts-howd-that-boycott-work-out/</link>
		<comments>http://www.kotaku.com.au/2009/11/aussie-charts-howd-that-boycott-work-out/#comments</comments>
		<pubDate>Thu, 19 Nov 2009 00:00:04 +0000</pubDate>
		<dc:creator>David Wildgoose</dc:creator>
				<category><![CDATA[Regulars]]></category>
		<category><![CDATA[au]]></category>
		<category><![CDATA[aussie charts]]></category>
		<category><![CDATA[gfk]]></category>
		<category><![CDATA[retail]]></category>
		<category><![CDATA[sales charts]]></category>

		<guid isPermaLink="false">http://www.kotaku.com.au/?p=367260</guid>
		<description><![CDATA[We&#8217;ve seen how some of the Modern Warfare 2 boycotters went about stickin&#8217; it to the man. But how about in Australia? Did the alleged boycott have any impact on sales?
To judge by the chart positions below, probably not. It&#8217;s absolutely no surprise to see MW2 take the top two positions, and no surprise to [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://cache.gawker.com/assets/images/9/2009/11/500x_skidoo.jpg" alt="" class="left" />We&#8217;ve <a href="http://www.kotaku.com.au/2009/11/what-modern-warfare-2-boycotters-are-playing/">seen</a> how some of the Modern Warfare 2 boycotters went about stickin&#8217; it to the man. But how about in Australia? Did the alleged boycott have any impact on sales?<span id="more-367260"></span></p>
<p>To judge by the chart positions below, probably not. It&#8217;s absolutely no surprise to see MW2 take the top two positions, and no surprise to see the 360 version outsell the PS3, and even less of a surprise to see the PC version in there as well.</p>
<p>However, what we don&#8217;t know is exact numbers. We&#8217;re still waiting on Activision to release their launch sales figures for Australia, as they&#8217;ve <a href="http://www.kotaku.com.au/2009/11/modern-warfare-2-sells-nearly-five-million-copies-in-a-day/">already done</a> for the US and the UK.</p>
<p>Expect to see New Super Mario Bros., Wii Fit Plus and Wii Cricket continue to hang around the top of the chart all summer.</p>
<p>Next week should be interesting. Will Modern Warfare 2 hang on against Assassin&#8217;s Creed II?</p>
<p><strong>All Format Full-Priced Games Top 10 for the w/e November 15:</strong></p>
<p>1. Call of Duty: Modern Warfare 2 (360)<br />
2. Call of Duty: Modern Warfare 2 (PS3)<br />
3. New Super Mario Bros. (Wii)<br />
4. Wii Cricket (Wii)<br />
5. Call of Duty: Modern Warfare 2 (PC)<br />
6. Wii Fit Plus (Wii)<br />
7. Mario &#038; Sonic at the Winter Olympic Games (Wii)<br />
8. Forza Motorsport 3 (360)<br />
9. Bakugan (DS)<br />
10. Wii Play (Wii)</p>
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		<slash:comments>19</slash:comments>
		</item>
		<item>
		<title>A Game Store That Only Sells One Game</title>
		<link>http://www.kotaku.com.au/2009/11/a-game-store-that-only-sells-one-game/</link>
		<comments>http://www.kotaku.com.au/2009/11/a-game-store-that-only-sells-one-game/#comments</comments>
		<pubDate>Wed, 18 Nov 2009 11:00:00 +0000</pubDate>
		<dc:creator>Luke Plunkett</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[ea]]></category>
		<category><![CDATA[ea sports active]]></category>
		<category><![CDATA[retail]]></category>

		<guid isPermaLink="false">http://www.kotaku.com.au/?p=367272</guid>
		<description><![CDATA[Kooky, but true: EA Sports have, in the run-up to Christmas, opened two actual storefronts dedicated entirely to EA Sports Active (and, we guess, it&#8217;s expansion). One is in San Francisco, the other, Boston.
Can&#8217;t say we can remember the last time a single game got its own store. Actually, it&#8217;s rare a game company gets [...]]]></description>
			<content:encoded><![CDATA[<p><a rel="lytebox" href="http://cache.gawker.com/assets/images/kotaku/2009/11/eashop.jpg"><img src="http://cache.gawker.com/assets/images/9/2009/11/500x_eashop.jpg" alt="" class="left" /></a>Kooky, but true: EA Sports have, in the run-up to Christmas, opened two actual storefronts dedicated entirely to EA Sports Active (and, we guess, it&#8217;s expansion). One is in San Francisco, the other, Boston.<span id="more-367272"></span></p>
<p>Can&#8217;t say we can remember the last time a single game got its own store. Actually, it&#8217;s rare a game company gets its own store, so a one-title shop is just bananas.</p>
<p>There&#8217;s a catch, though; both stores are only open for a limited time, with the shutters coming down on December 14.</p>
<p>[Image: <a href="http://www.neogaf.com/forum/showthread.php?t=379880">Gary Whitta @ NeoGAF</a>]</p>
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		<slash:comments>8</slash:comments>
		</item>
		<item>
		<title>The Games That Missed The October Top 10</title>
		<link>http://www.kotaku.com.au/2009/11/the-games-that-missed-the-october-top-10/</link>
		<comments>http://www.kotaku.com.au/2009/11/the-games-that-missed-the-october-top-10/#comments</comments>
		<pubDate>Tue, 17 Nov 2009 03:20:00 +0000</pubDate>
		<dc:creator>Luke Plunkett</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[npd group]]></category>
		<category><![CDATA[retail]]></category>
		<category><![CDATA[sales]]></category>

		<guid isPermaLink="false">http://www.kotaku.com.au/?p=367032</guid>
		<description><![CDATA[We know about the games that came 1-10 in the October NPDs, but what of the also-rans? Those coming in between 11-20? Are they not also deserving of some time in the sun?
While we&#8217;ve touched briefly on the performance of two titles not making the top 10, let&#8217;s look at the other nine. Yes, nine, [...]]]></description>
			<content:encoded><![CDATA[<p><a rel="lytebox" href="http://cache.gawker.com/assets/images/kotaku/2009/11/blegend2.jpg"><img src="http://cache.gawker.com/assets/images/9/2009/11/500x_blegend2.jpg" alt="" class="left" /></a>We know about <a href="http://www.kotaku.com.au/2009/11/uncharted-2-wii-fit-plus-borderlands-bow-big-in-october/">the games that came 1-10</a> in the October NPDs, but what of the also-rans? Those coming in between 11-20? Are they not also deserving of some time in the sun?<span id="more-367032"></span></p>
<p>While we&#8217;ve touched briefly on the <a href="http://www.kotaku.com.au/2009/11/october-sales-dj-hero-tanks-brutal-legend-well/">performance of two titles</a> not making the top 10, let&#8217;s look at the other nine. Yes, nine, because DJ Hero&#8217;s sales were so dismal (it&#8217;s best-performing SKU being the 360 version, with 62,000 sold) that it couldn&#8217;t even make the top <em>20</em>.</p>
<p>So, without further ado, here are October&#8217;s almost-there games.</p>
<p>11. Demon&#8217;s Souls (PS3, Atlus)<br />
12. Brutal Legend (360, Electronic Arts)<br />
13. FIFA Soccer 10 (PS3, Electronic Arts)<br />
14. Mario &#038; Luigi: Bowser&#8217;s Inside Story (DS, Nintendo)<br />
15. WWE Smackdown Vs. Raw 2010 (360, THQ)<br />
16. Tekken 6 (PS3, Namco Bandai)<br />
17. Borderlands (PS3, Take 2)<br />
18. Madden NFL 10 (360, Electronic Arts)<br />
19. Pokemon Mystery Dungeon: Explorers Of Sky (DS, Nintendo)<br />
20. Mario Kart Wii / Wheel (Wii, Nintendo)</p>
<p>Well played, Demon&#8217;s Souls! And well played FIFA (the 360 version was #10), showing that maybe, just maybe, Americans are coming around.</p>
<p><a href="http://www.wired.com/gamelife/2009/11/music-game-sales/?utm_source=feedburner&#038;utm_medium=feed&#038;utm_campaign=Feed%3A+Gamelife+(Blog+-+Game|Life)&#038;utm_content=Google+Reader">Music Games Aren&#8217;t Dead, Just Waiting to Be Reborn</a> [Wired]</p>
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		<slash:comments>2</slash:comments>
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		<item>
		<title>The Decline Of The Video Game Business, In Picture Form</title>
		<link>http://www.kotaku.com.au/2009/11/the-decline-of-the-video-game-business-in-picture-form/</link>
		<comments>http://www.kotaku.com.au/2009/11/the-decline-of-the-video-game-business-in-picture-form/#comments</comments>
		<pubDate>Mon, 16 Nov 2009 10:30:00 +0000</pubDate>
		<dc:creator>Luke Plunkett</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[industry]]></category>
		<category><![CDATA[retail]]></category>
		<category><![CDATA[sales]]></category>

		<guid isPermaLink="false">http://www.kotaku.com.au/?p=366868</guid>
		<description><![CDATA[For some reason, bad news is often made worse when delivered via picture. There&#8217;s something about a steep decline on a chart that&#8217;s worse than any collection of words a writer can manage.
Take this one, for example. It&#8217;s been put together by The Business Insider, and charts the decline in video game sales since 2007. [...]]]></description>
			<content:encoded><![CDATA[<p><a rel="lytebox" href="http://cache.gawker.com/assets/images/kotaku/2009/11/sigraph.jpg"><img src="http://cache.gawker.com/assets/images/9/2009/11/500x_sigraph.jpg" alt="" class="center" /></a>For some reason, bad news is often made worse when delivered via picture. There&#8217;s something about a steep decline on a chart that&#8217;s worse than any collection of words a writer can manage.<span id="more-366868"></span></p>
<p>Take this one, for example. It&#8217;s been put together by The Business Insider, and charts the decline in video game sales since 2007. As it says, it&#8217;s based on a year-to-year percentage change, so a dip means the industry was down on where it was at the same point the year before.</p>
<p><a href="http://www.businessinsider.com/chart-of-the-day-total-video-games-sales-2009-11">CHART OF THE DAY: Video Game Industry Not So Recession Proof After All</a> [TBI, via <a href="http://www.1up.com/do/newsStory?cId=3176925">1UP</a>]</p>
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		<slash:comments>5</slash:comments>
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		<title>Nintendo&#8217;s Temporary Mario Museum, The Video Tour</title>
		<link>http://www.kotaku.com.au/2009/11/nintendos-temporary-mario-museum-the-video-tour/</link>
		<comments>http://www.kotaku.com.au/2009/11/nintendos-temporary-mario-museum-the-video-tour/#comments</comments>
		<pubDate>Sat, 14 Nov 2009 23:30:20 +0000</pubDate>
		<dc:creator>Stephen Totilo</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[clips]]></category>
		<category><![CDATA[new super mario bros. wii]]></category>
		<category><![CDATA[original]]></category>
		<category><![CDATA[retail]]></category>
		<category><![CDATA[retro]]></category>
		<category><![CDATA[wii]]></category>

		<guid isPermaLink="false">http://www.kotaku.com.au/?p=366716</guid>
		<description><![CDATA[Couldn&#8217;t make it to Nintendo World Store in New York City today? Kotaku went for you and shot this nearly gaffe-free video of Nintendo&#8217;s Bill Trinen and Kit Ellis showing off a Mario Museum.
The museum was erected just outside Nintendo&#8217;s store in Rockfeller centre, a few metres from the Today Show Studios and pretty much [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://cache.gawkerassets.com/assets/images/2009/11/custom_1258240099875_mariomuseum_01.jpg" alt="" class="left" />Couldn&#8217;t make it to Nintendo World Store in New York City today? Kotaku went for you and shot this nearly gaffe-free video of Nintendo&#8217;s Bill Trinen and Kit Ellis showing off a Mario Museum.<span id="more-366716"></span></p>
<p>The museum was erected just outside Nintendo&#8217;s store in Rockfeller centre, a few metres from the <em>Today Show</em> Studios and pretty much on the spot where people stand and yell for Al Roker most weekday mornings.</p>
<p>There was no Roker today, but there was Trinen and Ellis, providing the following tour. We shot this just before the museum opened to Nintendo fans. Attendees were able to buy New Super Mario Bros. Wii at the store today and enter a tournament featuring the game.</p>
<p>A storm was picking up as we began:</p>
<p><object classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" width="570" height="375" id="mbox_player_a696dabc1a14eec229"><param name="movie" value="http://player.motionbox.com/VideoPlayer.swf?"><param name="allowScriptAccess" value="always"><param name="allowFullscreen" value="true"><param value="video_uid=a696dabc1a14eec229&#038;security_token=prod3.9d813df08cd9a43b&#038;type=sd" name="flashvars"><embed src="http://player.motionbox.com/VideoPlayer.swf?" type="application/x-shockwave-flash" pluginspage="http://www.adobe.com/go/getflashplayer" width="570" height="375" allowfullscreen="true" allowscriptaccess="always" name="mbox_player_a696dabc1a14eec229" flashvars="video_uid=a696dabc1a14eec229&#038;security_token=prod3.9d813df08cd9a43b&#038;type=sd"></object></p>
]]></content:encoded>
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		<slash:comments>1</slash:comments>
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		<item>
		<title>GameStop To Sell DLC&#8230;In Their Stores</title>
		<link>http://www.kotaku.com.au/2009/11/gamestop-to-sell-dlc-in-their-stores/</link>
		<comments>http://www.kotaku.com.au/2009/11/gamestop-to-sell-dlc-in-their-stores/#comments</comments>
		<pubDate>Fri, 13 Nov 2009 09:00:00 +0000</pubDate>
		<dc:creator>Luke Plunkett</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[gamestop]]></category>
		<category><![CDATA[ps3]]></category>
		<category><![CDATA[psn]]></category>
		<category><![CDATA[retail]]></category>
		<category><![CDATA[xbox 360]]></category>
		<category><![CDATA[xbox live]]></category>

		<guid isPermaLink="false">http://www.kotaku.com.au/?p=366531</guid>
		<description><![CDATA[Next year, GameStops across the US will begin testing a new service whereby gamers can buy DLC not online, but in a store, then take it home with them. It&#8217;s called the &#8220;Missing The Point&#8221; program.
Explaining the move, GameStop COO Paul Raines told Reuters &#8220;A large market for full game downloads is not imminent, (but) [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://cache.gawker.com/assets/images/kotaku/2009/11/gamestop.jpg" alt="" class="left" />Next year, GameStops across the US will begin testing a new service whereby gamers can buy DLC not online, but in a store, then take it home with them. It&#8217;s called the &#8220;Missing The Point&#8221; program.<span id="more-366531"></span></p>
<p>Explaining the move, GameStop COO Paul Raines told Reuters &#8220;A large market for full game downloads is not imminent, (but) the add-on downloadable market will grow&#8221;.</p>
<p>Here&#8217;s how they figure they can help cash in. Backed by both Microsoft and Sony (no word on Nintendo as of yet), this isn&#8217;t some fancy scheme where you can buy DLC on a disc. You&#8217;re buying it from GameStop, then when you get home, you still have to download it. Saving you from having to do&#8230;</p>
<p><a href="http://www.reuters.com/article/technologyNews/idUSTRE5AB3IY20091112?feedType=RSS&#038;feedName=technologyNews">GameStop to sell digital game downloads</a> [Reuters]</p>
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		<slash:comments>8</slash:comments>
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		<title>October Sales: DJ Hero Tanks, Brutal Legend, Well&#8230;</title>
		<link>http://www.kotaku.com.au/2009/11/october-sales-dj-hero-tanks-brutal-legend-well/</link>
		<comments>http://www.kotaku.com.au/2009/11/october-sales-dj-hero-tanks-brutal-legend-well/#comments</comments>
		<pubDate>Fri, 13 Nov 2009 04:00:00 +0000</pubDate>
		<dc:creator>Luke Plunkett</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[brutal legend]]></category>
		<category><![CDATA[dj hero]]></category>
		<category><![CDATA[npd]]></category>
		<category><![CDATA[npd group]]></category>
		<category><![CDATA[retail]]></category>
		<category><![CDATA[sales]]></category>

		<guid isPermaLink="false">http://www.kotaku.com.au/?p=366491</guid>
		<description><![CDATA[There were two games noticeable by their absence from the October NPD top 10 list: EA&#8217;s heavy-metal adventure Brutal Legend and Activision&#8217;s peripheral-shackled DJ Hero.
Brutal Legend managed to move 215,000 copies when you combine the figures from PS3 and 360. For a game with a niche appeal, that&#8217;s not too bad. But for a game [...]]]></description>
			<content:encoded><![CDATA[<p><a rel="lytebox" href="http://cache.gawker.com/assets/images/kotaku/2009/11/djhead.jpg"><img src="http://cache.gawker.com/assets/images/9/2009/11/500x_djhead.jpg" alt="" class="left" /></a>There were two games noticeable by their absence from <a href="http://www.kotaku.com.au/2009/11/uncharted-2-wii-fit-plus-borderlands-bow-big-in-october/">the October NPD top 10 list</a>: EA&#8217;s heavy-metal adventure Brutal Legend and Activision&#8217;s peripheral-shackled DJ Hero.<span id="more-366491"></span></p>
<p>Brutal Legend managed to move 215,000 copies when you combine the figures from PS3 and 360. For a game with a niche appeal, that&#8217;s not <em>too</em> bad. But for a game that had Jack Black popping up every five seconds to promote it&#8230; yeah, maybe EA were hoping for a little more.</p>
<p>It&#8217;s a veritable Modern Warfare 2 when you compare it to DJ Hero, however, which only sold 122,300 units. Across <em>four</em> platforms. Yes, it was only on sale for five days in October (still a long enough time to pick up decent numbers), but this was Activision&#8217;s first crack at their own &#8220;Hero&#8221; game. It had an expensive marketing campaign, and was backed by heavyweights like Daft Punk, Jay-Z and DJ Shadow.</p>
<p>Then again, maybe that was the problem. My distaste for the game has always been down to its scattershot approach to its soundtrack: a little hip-hop here, a little electronica there, some dance, all meeting over some ill-advised pop remixes&#8230; it&#8217;s a mess. Perhaps it would have been better served picking, say, hip-hop and just running with that, so it was a must-have for at least one market.</p>
<p>That or not being $US120. Or making its song downloads $US3. Those might have helped, too.</p>
<p>Wonder if it&#8217;ll do any better in November&#8230;</p>
<p>Anyway, here&#8217;s the platform breakdown for those interested, courtesy of GameSpot:</p>
<blockquote><p> Brutal Legend (360) &#8211; 150,000 units<br />
Brutal Legend (PS3) &#8211; 66,000 units<br />
DJ Hero (360) &#8211; 62,000 units<br />
DJ Hero (PS3) &#8211; 39,000 units<br />
DJ Hero (Wii) &#8211; 19,000 units<br />
DJ Hero (PS2) &#8211; 3300 units</p>
</blockquote>
<p> <a href="http://au.gamespot.com/news/6239988.html">Brutal Legend sells 216K, DJ Hero 123K</a> [GameSpot]</p>
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		<slash:comments>6</slash:comments>
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		<item>
		<title>Aussie Charts: What&#8217;s In Your Shopping Cart?</title>
		<link>http://www.kotaku.com.au/2009/11/aussie-charts-2/</link>
		<comments>http://www.kotaku.com.au/2009/11/aussie-charts-2/#comments</comments>
		<pubDate>Wed, 11 Nov 2009 22:00:42 +0000</pubDate>
		<dc:creator>David Wildgoose</dc:creator>
				<category><![CDATA[Regulars]]></category>
		<category><![CDATA[au]]></category>
		<category><![CDATA[aussie charts]]></category>
		<category><![CDATA[gfk]]></category>
		<category><![CDATA[retail]]></category>
		<category><![CDATA[sales charts]]></category>

		<guid isPermaLink="false">http://www.kotaku.com.au/?p=366064</guid>
		<description><![CDATA[How popular are those ridiculously psychotic rabbids? Far more popular than I realised, as it turns out.
Rabbids Go Home, the nonsense platformer where our heroes collect junk to build a tower (of babble?) to the moon, leaps in at #4. It completes a quartet of Wii titles at the top of the chart. Perennials Mario [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://cache-foo-06.gawkerassets.com/gawker/assets/images/9/2009/11/custom_1257542233881_BetterRabbids.jpg" alt="" class="left" />How popular are those ridiculously psychotic rabbids? Far more popular than I realised, as it turns out.<span id="more-366064"></span></p>
<p>Rabbids Go Home, the nonsense platformer where our heroes collect junk to build a tower (of babble?) to the moon, leaps in at #4. It completes a quartet of Wii titles at the top of the chart. Perennials Mario Kart and Wii Fit take the top slots, while the rejigged Ashes Cricket bats at first drop.</p>
<p>Hey, where did Uncharted 2 go?</p>
<p><strong>All Format Full-Priced Games Top 10 for the w/e November 8:</strong></p>
<p>1. Mario Kart (Wii)<br />
2. Wii Fit Plus (Wii)<br />
3. Wii Cricket (Wii)<br />
4. Rabbids Go Home (Wii)<br />
5. Forza Motorsport 3 (360)<br />
6. Tekken 6 (PS3)<br />
7. Episodes From Liberty City (360)<br />
8. Wii Sports Resort (Wii)<br />
9. Mario &#038; Sonic at the Winter Olympic Games (DS)<br />
10. Wii Play (Wii)</p>
]]></content:encoded>
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		<slash:comments>14</slash:comments>
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		<item>
		<title>British Sales Charts: The Calm Before The Storm</title>
		<link>http://www.kotaku.com.au/2009/11/british-sales-charts-the-calm-before-the-storm/</link>
		<comments>http://www.kotaku.com.au/2009/11/british-sales-charts-the-calm-before-the-storm/#comments</comments>
		<pubDate>Tue, 10 Nov 2009 13:30:00 +0000</pubDate>
		<dc:creator>Luke Plunkett</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[britain]]></category>
		<category><![CDATA[retail]]></category>
		<category><![CDATA[sales charts]]></category>

		<guid isPermaLink="false">http://www.kotaku.com.au/?p=365914</guid>
		<description><![CDATA[Welcome to last week&#8217;s British sales charts, where a number of games have done the chivalrous thing and kept the seat warm for the incoming Modern Warfare 2.
You&#8217;ll see Wii Fit and Wii Sports Resort up there, which is awful swell of them, but if the 360 and PS3 versions of MW2 aren&#8217;t sitting in [...]]]></description>
			<content:encoded><![CDATA[<p><a rel="lytebox" href="http://cache.gawker.com/assets/images/kotaku/2009/11/linghutscotland.jpg"><img src="http://cache.gawker.com/assets/images/9/2009/11/500x_linghutscotland.jpg" alt="" class="center" /></a>Welcome to last week&#8217;s British sales charts, where a number of games have done the chivalrous thing and kept the seat warm for the incoming Modern Warfare 2.<span id="more-365914"></span></p>
<p>You&#8217;ll see Wii Fit and Wii Sports Resort up there, which is awful swell of them, but if the 360 and PS3 versions of MW2 aren&#8217;t sitting in their spots next week I&#8217;ll eat whatever hat you put in front of me. Nacho, beret, bowler, doesn&#8217;t matter.</p>
<p>Matter of fact, FM2010 in third place is probably also in danger, what with MW2 also shipping on PC. I know, the British charts aren&#8217;t normally very PC-friendly (aside from, you know&#8230;FM2010), but if ever a PC game was going to crack it, it&#8217;s going to be this one.</p>
<p><a rel="lytebox" href="http://cache.gawker.com/assets/images/kotaku/2009/11/novcharts.jpg"><img src="http://cache.gawker.com/assets/images/9/2009/11/500x_novcharts.jpg" alt="" class="center" /></a></p>
]]></content:encoded>
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		<slash:comments>2</slash:comments>
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		<item>
		<title>Modern Warfare 2 Locked Until Thursday For Steam Customers</title>
		<link>http://www.kotaku.com.au/2009/11/modern-warfare-2-locked-until-thursday-for-steam-customers/</link>
		<comments>http://www.kotaku.com.au/2009/11/modern-warfare-2-locked-until-thursday-for-steam-customers/#comments</comments>
		<pubDate>Tue, 10 Nov 2009 04:00:00 +0000</pubDate>
		<dc:creator>Luke Plunkett</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[modern warfare]]></category>
		<category><![CDATA[modern warfare 2]]></category>
		<category><![CDATA[original]]></category>
		<category><![CDATA[pc]]></category>
		<category><![CDATA[retail]]></category>
		<category><![CDATA[steam]]></category>
		<category><![CDATA[valve]]></category>

		<guid isPermaLink="false">http://www.kotaku.com.au/?p=365836</guid>
		<description><![CDATA[Time for a helpful public service announcement: if you&#8217;ve pre-loaded a copy of Modern Warfare 2 on Steam, you won&#8217;t be able to play it later tonight like everyone else.
Yes, while anyone buying a boxed copy of Modern Warfare 2 on PC had only to wait until November 10 (i.e. now) to play the game [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://cache.gawker.com/assets/images/9/2009/11/500x_lol90.jpg" alt="" class="left" />Time for a helpful public service announcement: if you&#8217;ve pre-loaded a copy of Modern Warfare 2 on Steam, you won&#8217;t be able to play it later tonight like everyone else.<span id="more-365836"></span></p>
<p>Yes, while anyone buying a boxed copy of Modern Warfare 2 on PC had only to wait until November 10 (i.e. now) to play the game they already own, if you&#8217;ve pre-purchased the game over Valve&#8217;s Steam service, you have to wait a little longer.</p>
<p>Despite both games employing Steam as a means of DRM — hence the lockout — Valve confirmed with Kotaku today that customers purchasing a copy of the game <em>over the same system allowing retail buyers to play on the 10th</em> have to wait an extra two days until Thursday, November 12. In Valve&#8217;s own words:</p>
<blockquote><p>Those who purchase the retail copy will be able to activate and play the game on November 10 via Steam.</p>
<p>Those who purchase on Steam will be able to activate and play on November 12.
</p></blockquote>
<p>We asked &#8220;uh, why?&#8221; and have yet to hear back from Valve, though we suspect it may have something to do with <a href="http://www.kotaku.com.au/2009/11/welcome-to-modern-warfare-2-everyone/">avoiding the rush</a>. We&#8217;ll update if we hear anything more.</p>
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		<slash:comments>22</slash:comments>
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