robbie bach
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Details About Project Natal Pricing Emerge
3:30PM Brian Ashcraft | At an Microsoft event today in New York City, exec Robbie Bach talked about how the pricing for the upcoming motion controls Project Natal will work. More »
Robbie Bach: Next Xbox Still Quite A Ways Away
3:20AM Mike Fahey | After the first-generation came and went in a relative blink of an eye, Microsoft’s Robbie Bach says that the company isn’t in quite as much of a hurry to upgrade the Xbox 360. More »
Once Again, Microsoft Explains Why It Won’t Go Blu-ray
10:00PM Brian Ashcraft | Blu-ray won the format war. One HD game console (the PS3) already uses the format. The other one (the Xbox 360) doesn’t. Microsoft says it plans to keep it that way. More »
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Xbox Division Hasn’t Seen Consumer Slowdown
2:00PM Brian Ashcraft | While the U.S. economy currently resides in the toilet, Microsoft says consumer spending for its Xbox and Zune division is still going strong. According to Microsoft exec Robbie Bach: We have not seen, on the consumer side of our business, a slowdown. Guess that explains those studio closings, huh. Microsoft Xbox unit sees no consumer slowdown-exec [Guardian via Xboxer] More »
Robbie Bach Talks Up Zune In Face Of Apple’s Gaming Agenda
2:40AM Mike Fahey | Did you know that Microsoft’s president of entertainment and devices division Robbie Bach spoke at a press conference yesterday? No? You were busy following the Apple coverage, like we were? Well Bach isn’t going to let the focus on Apple get him down. The Xbox 360 continues to see success, and the Zune…well, they’re still making it, dammit. “Everyone thinks we are a software company”, said Bach. “That’s true. But, we have been in the hardware market for 26 years now. Games and phones, we have only been in these markets for a short time but we are seeing great success”. Microsoft makes phones? Perhaps the great success lies in keeping me completely unaware of this! Bach spent some time during the conference talking up upcoming Zune features, such as the ability to play games, which I am almost positive will justify my Zune purchase whenever the choose to get around to adding that. Hey, did you hear the new models are hitting next week, allowing you to download songs directly from the Zune? Picking up the new iPod Touch instead? Just checking. Game on, says computer giant [Alberni Valley Times] More »Microsoft Quite Proud Of Xbox 360’s Abusive Ownership Relationship
10:40AM Michael McWhertor | Xbox 360 owners are gluttons for punishment. Many of us have suffered through multiple red rings of death, shipping off coffin after coffin, twiddling our thumbs between repairs and refurbishes. Why? We’re already invested in an extensive Xbox 360 games library and an Xbox Live subscription, something Robbie Bach says “speaks to the power of the product offering and service we provide”. That’s a positive way to look at it, I suppose. More »Robbie Bach: PSP Is A ‘Cautionary Tale’
5:00PM Luke Plunkett | We’ve been a little down on Robbie Bach lately. Mostly because he – like many other former walking quote machines (Looking at you, Reggie) hasn’t been talking nearly as much shit as we’re accustomed to, and damnit, that’s what we love to see in a corporate exec. But could he finally be inching his way out of his shell? Looks like it! Watch, as he unloads on the PSP in an interview with VentureBeat’s Dean Takahashi: More »Robbie Bach: Xbox Makes Money This Fiscal Year
7:00AM Owen Good | “That’s the first time we’ve been able to say that”, Bach, chief of Microsoft’s entertainment and devices division, told the San Jose Mercury News”. That’s total Xbox business — service, software and hardware.” Well, they’ve got a two-quarter head start toward that bold proclamation. It probably takes some sting out of the depressing sales numbers over in Europe, where an analyst warns that that weak sales there could see the 360 de-listed by retailers in some territory. Some more outtakes from a chat he had with the Merc are after the jump. More »
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Xbox Division Is Back In Black
11:58AM Michael McWhertor | Microsoft revealed its own financial results for the previous quarter today, showing the the company’s Xbox division—better known as the Entertainment & Devices Division, which also includes the Zune and more—was profitable. Again! That makes two quarters in a row that the division succeeded in not losing money, something that should please Master Gates, J Allard and investors. The group pulled in $US 357 million in operating income for the final quarter of calendar year 2007, much better than the loss of $US 302 million in 2006. That puts Microsoft’s E&DD team up over a half-billion for fiscal year 2008, which, if they continue to perform positively, will go a long to proving Robbie Bach right about profitability. Hey, they might not be Nintendo numbers, but it’s a step in the right direction. Do I hear some of you chanting three-peat(TM)? Microsoft Reports Record Second Quarter Results [Microsoft] More »
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