Whoa there, viral marketeers! You have to be careful not to overshadow your product with the promotion, as these lovely shots of everyday people dressing up in Gotham City Impostors garb readily demonstrate. More »
Reeking of amateurish CG and released by the seemingly nonexistent Japan Institute of Science and Technology, this video depicting a pair of miniature hover cars ripped straight out of Sony’s WipeOut series sure gets me hungry for some futuristic racing. More »
Remember Eli Porter? You probably wouldn’t by name. But he’s the kid who went viral in the “Iron Mic” freestyle competition with the famous “I’m the best man. I did it.” line. And for some reason filmmakers Trent Babbington and Walker Warren decided to make a documentary about that moment – and I’m glad they did. More »
People in New York City are gathering, getting naked and playing video games. Or are they? More »
Not a game, but it is a sequel to “Rémi Kart,” the hilarious viral vid by Rémi Gaillaird, the famous French prankster who also trashed a supermarket in a Pac-Man video. Rémi Kart 2 is due in February. More »
A cat innocently wanders by his owner playing Kinect and is accidentally kicked across the room directly into the camera. Do you want to watch that? Hell yeah! But is it fake? You make the call! More »
A Dead Space 2 viral campaign launching this weekend took plenty of chutzpah, I’ll give it that. Electronic Arts brought in 200 middle-aged mothers under the auspices of a focus group looking at a new game. They were, aptly, horrified. More »
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NBA Jam on the 360 and PS3 hit shelves yesterday; today EA Sports is taking a page from the Old Spice YouTube campaign that drew raves. The announcer, Tim Kitzrow, is reading off Twitter-submitted catchphrases. Apparently mine (above) wasn’t objectionable. More »
