This dog obviously has had more time to play Tony Hawk: Ride than three hours on a Saturday afternoon.

I’m going to assume you’ve all seen at least one skateboarding dog video in your lifetimes. If not, welcome to the internet. This rather obvious viral ad for Tony Hawk: Ride plays off the skateboarding dog phenomenon, starting off slightly plausible before building up to completely ridiculous.

This viral vid across the pond for Left 4 Dead 2 furthers the European co-opting of the zombie genre – as American as the Fourth of July, apple pie and loud mufflers – by applying all sorts of Euro words to zombie-fightin’ weaponry. You don’t have a chainsaw but you do have a what? “A … ’strimmer’”?

The hell is a “strimmer”?

Looky here, beefeater. My great-great-great-great-great-great-great-great granddaddy kicked your great-great-great-great-great-great-great-great granddaddy’s arse back in 1812, and then my granddaddy, forgiving all of that, bailed y’all out in the big Dubya-Dubya-Eye-Eye, so that I would grow up in a world where I had the inalienable right to call that goddamn yard tool by its proper generic name – “weedwhacker.”

Video: Left 4 Dead 2 UK Survival 101 Viral Teaser [Gay Gamer]

Namco Bandai’s remarkably subtle and slow “What Will You Fight For?” viral videos for Tekken 6 get a lot less subtle the second time around.

Women in their underwear fighting over shoes…there is absolutely no way I could comment on the contents of this video without being accused of being a sexist pervert, and I am slightly tired of such accusations, so instead I will pose a question. What the hell is that red thing the second set of combatants is swinging around? It’s driving me insane. Please send help.

An amazing 9-minute long film on YouTube has Half-Life fans shouting viral teaser. Is “What’s In The Box” teasing something new from Valve, or is it just a damn fine homage?

Half-Life 2 sound effects, references to Black Mesa, and music from the television show Lost lead many Half-Life fans to believe that this first-person “demo film” is something more than a fan-made homage to the game, and the movie’s website certainly lends itself to that idea. Whatsinthebox.nl features a pulsing cube with a question mark, along with credits naming Tim Smit as the primary creator of the video. Tim Smit is a young Dutch man who once won appeared on the Discovery Channel program Mythbusters, debunking a myth about phone books. The website’s title promises that “Soon the world will find out”, while poking about in the CSS files we find the phrases “Every medium, has its ancestors” and “Every pro, has his anti’s, now you think about that.”

Further poking about reveals an image, found here, which highlights some numbers in red and offers several lines of text, which YouTube commentors have discovered come from a variety of scientific papers.

So what the hell is going on? Honestly we’ve got no clue. It certainly could be a viral video of some sort, especially with the Game Developers Conference just around the corner, or it could just be a special effects demo for an up and coming effects studio, referencing the Half-Life series out of sheer love.

We’ve contacted Valve for comment on the video, but for now we’ll just have to struggle over the initial question: What’s in the box?

Thanks to everyone who sent this in!

Capcom’s second live-action viral ad for Resident Evil 5 explores how killing thousands of zombies over the course of his career has effected the love life of Chris Redfield.

This follow-up to the first Resident Evil live-action viral ad, Ceremony, sees the ever-scruffy Chris Redfield on a date with a lovely lady. Everything is going great, and then the eye close-ups kick in. You know you aren’t going to get laid once the eye close-ups start, so you might as well just flashback to some in-game footage while your date runs away. Smart man, that Redfield.

UPDATE: Reader Brendan Bennett sent us the EB Games email that announced the comp this morning. Very rare collectors items have been hidden in the real world, plus one virtual item hidden on the EB Games site that earns you a real one, and finders win the tag plus a GoW2 shirt signed by Cliffy B. Hit the jump to see the full message in one big image.

Here’s some useful tips for getting all this to work:

• Go to gearsofwar.xbox.com/lastday/
• After the age gate and the flash site loads, click the cog icon at the bottom of the log in screen to activate the code entry.
• The code is: 617461-ZMTDP-EL
• After that’s entered, you can explore by clicking on the blue bars that radiate up on each side.
• Look for things to click on in the screen after that.

And here’s a picture of the COG that spread us this virtual viral swag:

By the way, we’ve gotten tips to a ton of leaked multiplayer footage, I’m compiling all that and posting it soon.

Every Tag Tells a Tale [Breaking the Game]

These are part of a series of videos (one above, two more on the jump that have been posted as replies to other videos on YouTube, in some cases unrelated, so there’s your viral aspect. The uploaders, RedWhiteBlueAlert and ThrowingStarz both joined in the past week, so, likely viral. And remember that Battlefield: Bad Company, also an EA title, took a few swings at its competition too.

“On the seventh day, we ran out of candy..”.

Rare continue their series of Halo 3 ‘tribute’ virals with this nod towards the ‘Museum’ ad.

For my money, it doesn’t work quite as well as ‘Believe’ – mainly because the sombre woman in a Piñata mask they have got to play Leafos seems to be on the verge of turning the proceedings into a Bat For Lashes video.