Normally, a McDonalds Happy Meal is designed to lure children to McDonalds. Cash in on a popular brand name, sell some burgers, make some kids happy. Not this one. McDonalds Japan are running Blue Dragon Happy Meals, where kids can pony up their parent's hard-earned yen in exchange for a burger, fries, drink and... Blue Dragon card. Seems odd, since Japan hates the 360 (and thus by extension almost every game it touches), but hey, if shifting some burgers and cards onto unsuspecting kids gets them thinking 360 I'm sure it'll be mission accomplished for Microsoft. Blue Dragon invades McDonalds [Siliconera]
McDonalds Luring Japanese Children Into Blue Dragon Honey Pot
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With the recent discussion around Red Dead, crunch and work hours in general, it makes sense to touch on work hours for this week's Off Topic.
It’s long been an open secret in the video game industry that the prestigious developer Rockstar embraces overtime, and a new quote from company co-founder Dan Houser about Red Dead Redemption 2 caused controversy this morning by suggesting that it took 100-hour weeks to make. In a new elaboration to Kotaku, however, Houser said the quote had been misinterpreted, saying such a workload is not required at the studio.