The current PlayStation Store is a bit of a clunker. It's functionally sound, but a bit rough around the edges from a usability standpoint. Compared to the rest of the PlayStation 3's visual design, it's certainly lacking—but that's reportedly going to change come Springtime, as the Store is said to get a new coat of paint. One aspect of the Store that's been hinted about by reliable publications, like the Financial Times and the Wall Street Journal, is Sony's download service, one that president Howard Stringer may be talking about when he refers to the "expansion" of the PlayStation Network.
It may be Sony's best bet in fending off Apple's iTunes for movie and television distribution. And it may be closer than we thought.