N'Gai Croal of Newsweek's Level Up takes us on a tour of the hipper-than-thou launch parties Rockstar threw to kick off GTA IV over the past two weeks. Billed as "a rare series of intimate events representing the eclectic musical soundtrack," they were really a big meet-n-greet pairing gaming writers with artists and other Rockstar types.
N'Gai delved into the multiplayer aspect, too. He's looking to DLC and other online buildout to really deepen the game. "Once the Scotsmen absorb all the feedback from the millions of gamers who take the plunge into its online experience, we have no doubt that something special is in the offing," he writes.
Naturally Rockstar pumped N'Gai for the possibility of being covered in Newsweek, hard copy. (His reply: "Stay tuned.")