KingIsle entertainment has announced the launch of the open beta for their family-friendly MMO Wizard101, which combines magical adventures with card-based spellcasting battles to create something that seems to have attracted a larger following than they originally expected. Never underestimate the power of rabid card-game fans.
"We more than doubled our anticipated beta audience for Wizard101", said KingsIsle CEO Elie Akilian. "It turns out that the solid game mechanics and whimsical fantasy environment appeal even beyond the tween audience. We've had a great response from testers that included everyone from grandmas who play with a grandchild sitting in their lap to twenty-something traditional gamers".
Not to mention thirty-something traditional gamers! Anyone and everyone can head over to www.wizard101.com right now, download the client, and start getting completely thrashed by children half your age. It'll be awesome.