The Sims 3 Given New, Later Release Date

Virtual residents of the last version of EA's popular life simulation get a stay of execution today, as the company officially pushes the release of The Sims 3 to June.

The rumblings from last month prove true as Electronic Arts stamps a release date of June 2nd of the eagerly anticipated PC title The Sims 3. The change in date is never actually referred to as a delay in the official press, instead being simply given a new release date, shinier and happier than the original. Just a bit later.

"The June launch combined with the break-through game the team is building gives us the perfect runway to create awareness for The Sims 3," said Russell Arons, Vice President of Marketing for EA. "The Sims 3 will be the original IP summer blockbuster of 2009 as we build off the success of the best-selling PC franchise of all time to create awareness with both loyal Sims fans and new players."

See? Everything is just fine. They're just building a runway for the game. Fans are advised to wait until the very last moment to update the death clock they've downloaded for their The Sims 2 creations. It's just more entertaining that way.


Comments

    ahhhhhh this is some B.S. i have been waiting for a long time now to get this game, it was just 2 weeks away, i dont even play my sims 2 anymore becuz i had to get my computer ready for sims 3, now i gotta wait till June!!!!!!! if they was ganna change it y not in March or April but JUNE!!!! MAKE COMMERCIALS TO MAKE PEOPLE AWARE OF THIS GAME THEY DID WITH SIMS 2, SIMS 2 WAS IN MAGAZINE, AND COMMERCIALS......No matter what this game is ganna sell, Y not advertise the game in myspace and facebook, im a true sims fan, i love this game, but this turned me of a lil, now imma think bout buying it in June ( i might still i mean its sims 3 lol)

    I Agree,
    this is very disappointing and not fair. ppl have been waiting so long for this game and now its just more disappointment. I have already given away my sims 2 games to get ready for the sims 3 and i was hoping to have the sims 3 on my birthday, march 1st. But now it seems like it wont be! Very very disappointed! I think sims fans deserve more! Its not like the sims 3 is the first sim game ever! People know about it already and love it, so let the fans play what they enjoy now!

    this is some fucked up bullshit

    what a load of bs. if it was a problem with the game i could accept the change but it's not. it simply greed. if they wanted to promote it why didnt they start last yr, or why say they would release it and then wait 2 weeks before to decide they hadn't done enough to promote it. what about the loyal customers who have bought every sims game , expansion and stuff pack since the sims came out??? where is ea's loyalty to it's customers???

    I think it is SO stupid and unfair that they postponed it, but I just found a rumour on YouTube that it MIGHT get released a few days early, on the 27th of May.
    I didn't even start researching the game until february, now I've got a heap of screenshots scattered through my computer and I'm bored senseless.

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