Nielsen: People May Buy Wiis, But They Do Not Use Them

Entertainment research firm Nielsen have released a fresh set of usage statistics, giving us an insight into not how many consoles are out there, but how many are actually being used.

There are all kinds of charts and colourful graphs contained within the report, but the key findings were:

- That the PS2 is still the most-played machine out there (though this is of course steeply declining)
- People who own an Xbox 360 or PS3 play them a lot more (nearly 2x as much) than people who own a Wii play on one.
- Of six consoles listed (PS2, PS3, 360, Xbox, Wii & GameCube), the Wii has the lowest percentage of active users, the shortest average playtime session and the second-lowest number of average days used per month (only the GameCube trails).

Make of those findings what you will.

Also released at the end of the study was a list showing the ten most-played PC games amongst Nielsen's study group. If you think the chart will be topped by Dawn of War II, Left 4 Dead or even World of Warcraft, well, you're wrong.

Broken into two charts - one for men, and one for the ladies - Solitaire tops both charts, while World of Warcraft comes in at #7 on both. The only other "proper" game on the list was Half-Life 2 on the male charts, presumably for all the Counter-Strike players out there.

You can check out the full report, including all those pretty graphs, below.

[Nielsen]


Comments

    Wow, 6-11 and 12-17 age groups earn $75k+ a year? I'm clearly in the wrong profession :P

    I wouldn't trust these figures as far as I can thrown them.

    And to think i felt bad for the kids that deliver the kmart catalogues. :)

    "People May Buy Wiis, But They Do Not Use Them"

    Pretty sure that's the biggest "well, DUH" statement of the month.

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