NPD: Recession? What Recession?

Market researchers The NPD Group - yes, the sales charts guys - have found that when it comes to games, most Americans don't give a damn about the recession.

Polling a sample group of around 10,000 consumers, 65% of respondants said that in 2009, rather than cutting back, they'd be spending at least the same, and in many cases more, than they did on games in 2008.

I'd love to see this trend continued to its logical conclusion, and that in times of real national emergency, Americans are found to be hoarding food, water, fuel and Wii party games.

NPD: Gamers to Maintain Spending Levels in 2009 [Edge]


Comments

    Fact is, video games are much more cost effective as far as entertainment goes. For the price of taking your family to the movies once, you can buy a game that multiple people can get many hours of entertainment from.

    When you add up the amount spent for the number of hours of entertainment, (good) games are cheap as hell. The problem is that the price is written on the box. It is a lot of money to buy a $90 game, but in the long run it's cheaper than taking a family of four to dinner and the movies.

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