Sony has announced that the PS3's Vidzone service will launch in Australia in June.
What's Vidzone? Free, streaming music videos, that's what.
In June, you'll be able to download Vidzone from the PlayStation Store, adding the app to the music section of the XMB. From here, you'll be able to search through around 10,000 clips from a range of artists (not just Sony-BMG), create and save playlists, and watch "your favourite" music videos whenever you want. For free.
How is Sony offering this for free? It's ad-supported, that's now.
The Vidzone interface will feature advertising, albeit in a fairly small and unobtrusive way. Also, ads will appear every handful of songs when you've queued up a whole bunch of clips.
And that's pretty much how it works.
Got any questions about Vidzone? Leave them in the comments and I'll put them to Sony today.