Borderlands Puts Its Ass Out Oct. 20

The speculation that Borderlands would ship in October turns out to be good. It releases for all three consoles on Oct. 20 in the U.S., Oct. 23 in the U.K. Europe and Australia, GameSpot reports.

Christoph Hartmann, the president of 2K Games, said his shop has no problem taking a new IP up against Uncharted 2 and others in a packed October release window.

"I think this holiday season is a little bit lighter in triple-A games than last year. It's actually a good holiday to put something out," he told GameSpot. "There's always risk and opportunity. The risk is you have a hard time standing out against established IP. The opportunity is you have a lot of traffic here and it can be a much bigger product at retail than it would be otherwise."

Borderlands hits a superfecta of buzz terms in its thumbnail description - cel-shaded, open world, post-apocalyptic role-playing shooter - and has been highly anticipated since first announced roughly two years ago.

Borderlands Lands Oct. 20 [GameSpot]


Comments

    "and has been highly anticipated since first announced roughly two years ago."

    Until they changed art direction..

      If not for the new art style I'd have never given this game the second look, sooo many games look the same these days.

    I like the art change.

    After seeing actual gameplay, with gunz blazing and explosions roaring. I don't mind the art change. Still would have prefered the former though.

    But i understand its cause of Fallout 3 which hasn't actually been confirmed but one of the developers did say, we looked at other games and a lot look the same or very similar so we chose something different.

    But yeah the buzz for this game has been roaring for over 3 years. First i heard of it, they only announced like 200,000 combinations. Now its over 1,000,000. Like WOW!

    I really hope this does well. Whether it works as well as we hope or as they say, it still deserves success. No other game has done this!

    I like the art style. It was the first thing that caught my attention and made me curious about the game, actually.

    Looks good, stylism is probably key to game freshness at this stage in console life. The realistic stuff just doesn't look that interesting any more.

    This was one of the games at E3 that really impressed me at the press thingy for it. A good looking fun-style Diablo-esque (or seemed to be) title. I am, however, prepared to be proven wrong.

    I'm totally digging the art style, so I'm glad they stumbled upon it and stuck with the game.

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