BioShock 2 Marketing Crew Wants You On A Beach Saturday

They sent creepy drawings. Then a record. And now, apparently not getting the memo that the game's been delayed until 2010, the BioShock 2 marketing team has sent directions about where and when fans need to be on Saturday.

The preceding map and following note arrived in the Kotaku NYC offices today, pre-wrinkled and purportedly written by one Mark Meltzer who is searching for his daughter (hey, Mark, she's probably somewhere under the sea.) This make-believe man is going to be at Jones Beach, Long Island, NY this Saturday, August 8. Or so he says in his note. He's even specified his expected latitude and longitude as well as the times and locations of nine other key beach spots to check out that day.

You might get a sense from this note that Meltzer (read: TakeTwo/BioShock marketing folks) would really like the help of other other people. Like the people at Kotaku, perhaps? Perhaps it's the all-caps first line that tipped me off. Too bad the poor fool(s) sent this to me the day Kotaku began to run as slowly as a GameCube game on an NES. (Hopefully fixed by the time you read this!)

Also notable is how the writing of this letter differs from a similar document posted on the BioShock 2 hype site.

I've not been following the ins and outs of this campaign, so I have no idea what will appear on the beach on Saturday, August 8. I'm hoping it'll be a guy in a Big Daddy suit.


Comments

    god damnit, why not brighton beach in melbourne

    Why 6:41am on a Saturday dammit. I'm sooo not getting up that early lol. I'll wait for the inevitable Kotaku write-up.

    Great. So either I go to SMASH, go see the warthog, or go to Bondi for bioshock. I wish I had enough money for all 3 >.>

    Dam wish we got a wiff of something like this in WA.

    Putting 33.53S 151.16E into google maps give me someplace north of Berowra - near Dead Horse Bay - Have i done this wrong?

      I think the note says 33.83 S.

        david, you going to head down, take some photos, so us non-sydneysiders can find out what's going on?

        its in seconds so it cant be 83 - i guess its going to be a case of random wandering around Bondi from dawn!

        33.53S 151.16E = Hawkesbury River
        33.83S 151.16E = Tambourine Bay in Sydney Harbour

        I don't see how either make it to Bondi beach
        33.8933S 151.277E = Bondi Beach

    Well if you actually put 53 in minutes/seconds its actually 33.883 and the other coordinate is 151.266 and if you put that in then it points directly at bondi golf course?!?! so people gonna b confused whether this thing is happening on the beach or inland. but seeing as its bioshock i suggest go to the beach?

    I plan on going despite the hour drive, early hour and i have work later. Also i dont feel well, fingers crossed for free giveaways.

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