Blizzard: You May Sell Your StarCraft 2 Maps…Eventually

Blizzard: You May Sell Your StarCraft 2 Maps…Eventually

At BlizzCon 2009, Blizzard’s executive vice president of game design Rob Pardo revealed plans to allow modders to sell premium StarCraft II maps via the service.

Blizzard wants to foster the best mod community in existence. They’ve unveiled plans to single out premium custom-created maps for sales on a StarCraft II marketplace. Maps will be split into two categories—normal and premium—with the former free and the latter for sale, with a portion of the proceeds going to the map’s creators. Blizzard hopes this will lead to more choice for StarCraft II players, and more innovative and creative custom maps fuelled by the potential financial rewards.

Said Pardo, “This is really an opportunity for them to share in the rewards of our success.”

The feature won’t be available at the game’s launch, and details are still being ironed out. Blizzard made the announcement today as a way to give modders time to gather teams together and start brainstorming premium content. Mod teams, start your engines!


  • Sounds like Bizzard are trying to tempt modders into making money out of their work(which is fair)… so they can get a tiny bit more money themselves.

  • Well if you throw money into the equation, you’re going to inspire the crap out of the community to pump out quality maps.

    What I don’t understand is how they’re going to determine what a good map is – I mean you have play them to know, so will they be released free first, become popular then you’ve gotta pay $1 to download, leaving half the community with the map for free and the other half having to pay? Or are they just going to choose good mappers and go ‘hey you, make a good map and we’ll pay you for it’. But then you’re putting a price tag on something that may be no better than most of the crap swimming around in the freebies bin.

    • I expect that the creator would be able to check ‘Premium’ or ‘Free’ in the editor, and it would be their responsibility to ad the map and release demo’s of the game so people would buy it.
      Something that would be Premium in Starcraft Brood War would be Spellsword or something of equally epic proportions.
      Ideally, the consumer simply wouldn’t purchase a map if they hadn’t tried a demo already or something like that.

  • I anticipate they will have a system by which users have to “earn” premium status by submitting a certain number of maps that do well as free maps. After that they will have the ability to post premium maps to the store. At this point, just like in the iTunes App store, the marketplace will determine which maps are good and which are crap, and the good ones will get filtered to the top as they are purchased more often.

  • Obviously none of you have ever tried creating a really high quality map on WarCraft 3. Trust me, it’s a lot of work. Incentivizing people by letting them reap the benefits of their labor is exactly the right kind of move.

    If any of you are familiar with the app phenomenon going on in the App Store (iPhone), you’ll see exactly why Blizzard is doing this.

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