Street Date Smash: It’s Batman Again

Street Date Smash: It’s Batman Again
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Just a quick note to let you know at least one retailer has started selling Batman: Arkham Asylum early. That being JB Hi-Fi’s Galleries Victoria store in Sydney.

We’d heard last week that Gametraders had broken the street date much earlier, but it turns out they were selling import copies. Same game, though.

Let us know in the comments if you’ve seen Batman on sale anywhere else!

[Thanks Crono!]

Comments

  • I got mine from JB HiFi in Hobart, too. They TXT’d me at around 1:30 to say it was ready for pickup. Very cool service.

  • Yeah a friend told me that EB were selling it around lunch time then i got a phone call from JB Geelong saying that they can sell it to me today as someone broke street date so now home bout to throw it in the console.

  • I picked up my copy from EB in Maddington (PERTH) this afternoon. I’m assuming, then, that all WA EB stores will be selling it today.

  • Yep, every retailer is selling it now, and since 11am this morning.

    However, not all retailers have it on the shelf – some you need to ask for it.

  • I got my collectors edition today aswell. It’s a bit different from the opening video I saw last week. There’s no leather journal, just a book. The batarang is still pretty awesome on my desk

  • Pfff, my local Gametraders have been selling the game for the PS3 for over a week now, got to love that non-region protection.

  • yet they wont give me my PS3 slim the %$^$ seriosly im sick of this stupid bricked one thats sitting here stupid 2.8 firmware update

  • I can’t see why they can’t break street date as soon as they have it. My reason is other places in the world have already had a release so it is no issue on secrecy etc. A global release date I can understand but not when you are playing catch up. If you have it sell it.

    • Street dates are there for a reason. The publisher sets up their marketing buildup months in advance to coincide with a particular date they’ve chosen. If a store sells early, it can completely throw off their marketing strategy, and in some cases can cause the amount of overall copies sold to be lower. As such, some publishers will punish stores that break street dates by ways of a large fine or not shipping more stock of that title to them for months after release. It’s why certain stores require proof of another store breaking street date (generally via a receipt of the purchased game) before they can themselves sell the game – they need to cover their ass. Also, if one store gets their copies a few days earlier than another store and decides to sell early, the other store can potentially lose a lot of sales, especially since most games make more money in the first week of sale than later on in their sale life.

      While I enjoy getting games early (and I’m certainly not complaining about having Arkham Asylum in front of me right now), broken street dates can be quite damaging to a publisher’s success with a particular game. Street dates exist for a reason.

  • I got my copy today as well from Kmart Burnie.
    I noticed they were also selling FF Dissidia (PSP) which EB are saying isnt supposed to come out until friday.

  • The cheapest you could get it is probably at JB.
    They have a trade in deal for it. Buy 3 cheap games at JB that are second hand and trade it in for Batman.

    You could probably get it for around $68 or so this way.

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