The only thing more ridiculous than a television quiz show set inside a taxi cab is an iPhone game simulating a television quiz show set inside a taxi cab.
Yes, Capcom Mobile and Discovery Communications have teamed up to bring Cash Cab to the iPhone. Players take a simulated taxi ride, answering increasingly difficult questions on their way to their destination, with three strikes getting you kicked out of the backseat, hopefully in a nice neighbourhood. The game features pictures of the actual show's host, comedian turned cab driver Ben Bailey, heightening the sensation of playing a game set inside a taxi.
Seriously, this show has been running for four years now, and has won an Emmy award, and despite my scorn, whenever I catch a glimpse of it while sifting through my channels I have to sit and watch, and god help me if there's a marathon on. I can't explain it. Maybe I'm waiting for someone to get knifed.
Cash Cab is now on sale in the iTunes App Store for $US4.99.