Are Xbox Games On Demand Prices Still Crazy?

When the Xbox 360 Games On Demand service launched in Australia last August, we looked at just how the prices for these downloadable games compared to the disc versions. At the time, we called them crazy. With the launch this week of Fallout 3 and Fable II, we figured we'd take another look.

Our conclusion back in August was that, sure, Games On Demand succeeds because you can rely on the games being in stock, but you can't rely on the prices being competitive. We discovered that if you bought all 11 Games On Demand launch titles over Xbox Live, you’d pay $559.45. If you bought them all at EB, you’d pay $332.50.

Again, we've compared the Games On Demand price against the current price listed on the websites of the three major specialist games retailers (EB, GAME and JB) plus one online retailer we previously plucked at random (Games Warehouse). Jump ahead for the full list of prices then return to the next paragraph for some analysis.

First, some stats worth mentioning:

1. There are now 65 Xbox 360 titles available on Games On Demand, excluding Xbox Originals.

2. Let's look at how those 11 launch titles have fared. Mass Effect, much-maligned at its original $99.95 price, is now $49.95. It is, however, the only one whose priced has changed in the eight months since the service launched. In contrast, those same 11 titles at retail have almost all dropped in price, where still available.

3. The Games On Demand offering is the cheapest (or at least equal cheapest, or simply the only place it is available) in 15 out of the 65 titles (Army of Two, Brave: A Warrior's Tale, Burnout Paradise, Burnout Revenge, Call of Duty 2, Command & Conquer 3, Crash of the Titans, Dead Rising, FIFA 09, Fight Night Round 3, Kane & Lynch: Dead Men, Medal of Honor: Airborne, Monopoly, Need for Speed: Most Wanted and Prey). And

4. The Games On Demand offering is the most expensive (not counting where it is equal most expensive, nor where it is the only place it is available) in 20 of the 65 titles (Avatar: The Burning Earth, Banjo-Kazooie: Nuts & Bolts, Call of Duty 3, Condemned, DiRT, Halo Wars, Hitman: Blood Money, Kameo: Elements of Power, LEGO Star Wars: The Complete Saga, Midnight Club: Los Angeles, Need for Speed: Carbon, Need for Speed: ProStreet, Resident Evil 5, Rockstar Table Tennis, Saints Row, SEGA Rally, Skate, Test Drive Unlimited, Viva Pinata and Viva Pinata: Trouble in Paradise). However,

Back in August, not one Game On Demand was the cheapest, and more than half were the most expensive. Those stats are now looking much better for Microsoft's service. Further, there were several titles where the GOD version was only slightly more expensive than the cheapest, preowned version at retail. And in some cases where it was the most expensive, it was only by virtue of being a few dollars more than a preowned copy.

Availability is increasingly an issue. Five games are listed as only available via Games On Demand; another seven are on GOD and only found at retail as preowned copies; while a further six are on GOD and only available new at one other retailer. That's another stat swinging in GOD's favour. As retail has to clear ageing stock from its shelves, digital distribution can retain a more substantial back catalogue.

Still, it's clear that in many cases you're still getting a superior deal at retail. The prevalence of discounted prices in the list below indicates how much more flexible retailers are when it comes to lowering price points. Add in the further options afforded by the preowned market, price matching and Classics range, not to mention the bandwidth costs of downloading to your overpriced 360 hard drive, and it looks even less attractive to conduct your shopping online.

But of course, no one does their shopping at just one location. We all shop around to get the best deal. The good news is that Games On Demand gives us another option. In some cases it now gives us the best - and at times only - deal.

I'm curious as to your experiences with Games On Demand. Have you used it? How many games have you bought? Has your attitude changed since the service launched? What improvements would you like to see Microsoft make? Let us know in the comments below.

Army of Two Games On Demand: $49.95 EB Games: n/a GAME: $49.95 Games Warehouse: n/a JB Hi-Fi: $89.99

Avatar: The Burning Earth Games On Demand: $49.95 EB Games: $25.00 (preowned, discounted) GAME: n/a Games Warehouse: n/a JB Hi-Fi: n/a

Baja: Edge of Control Games On Demand: $49.95 EB Games: $25.00 (preowned, discounted) GAME: n/a Games Warehouse: n/a JB Hi-Fi: $92.99

Banjo-Kazooie: Nuts & Bolts Games On Demand: $69.95 EB Games: $25.00 (discounted) GAME: $49.00 (online price only) Games Warehouse: $44.95 JB Hi-Fi: $44.99

Battlefield: Bad Company Games On Demand: $69.95 EB Games: $49.95 GAME: n/a Games Warehouse: n/a JB Hi-Fi: $89.99

Beautiful Katamari Games On Demand: $69.95 EB Games: $29.95 GAME: n/a Games Warehouse: $92.95 JB Hi-Fi: $92.99

BioShock Games On Demand: $49.95 EB Games: $25.00 (discounted) GAME: $22.00 Games Warehouse: $54.95 (bundled with Oblivion) JB Hi-Fi: $44.99

Brave: A Warrior's Tale Games On Demand: $29.95 EB Games: n/a GAME: n/a Games Warehouse: n/a JB Hi-Fi: n/a

Burnout Paradise Games On Demand: $29.95 EB Games: $33.00 (preowned) GAME: $49.99 Games Warehouse: $45.95 JB Hi-Fi: $44.99

Burnout Revenge Games On Demand: $49.95 EB Games: n/a GAME: n/a Games Warehouse: n/a JB Hi-Fi: n/a

Call of Duty 2 Games On Demand: $49.95 EB Games: n/a GAME: n/a Games Warehouse: n/a JB Hi-Fi: n/a

Call of Duty 3 Games On Demand: $49.95 EB Games: $25.00 (preowned, discounted) GAME: n/a Games Warehouse: n/a JB Hi-Fi: n/a

Command & Conquer 3 Games On Demand: $29.95 EB Games: $34.00 (preowned) GAME: n/a Games Warehouse: $54.95 JB Hi-Fi: $62.99

Condemned Games On Demand: $29.95 EB Games: $20.00 (preowned) GAME: n/a Games Warehouse: n/a JB Hi-Fi: n/a

Crackdown Games On Demand: $29.95 EB Games: $25.00 (preowned) GAME: n/a Games Warehouse: $29.95 JB Hi-Fi: n/a

Crash of the Titans Games On Demand: $29.95 EB Games: $30.00 (preowned) GAME: n/a Games Warehouse: $79.95 JB Hi-Fi: $44.99

Dead Rising Games On Demand: $49.95 EB Games: n/a GAME: n/a Games Warehouse: n/a JB Hi-Fi: n/a

Dead Space Games On Demand: $69.95 EB Games: $49.95 GAME: $69.99 (online price only) Games Warehouse: $69.95 JB Hi-Fi: n/a

DiRT Games On Demand: $49.95 EB Games: $25.00 (preowned) GAME: n/a Games Warehouse: $46.95 (bundled with GRiD for $56.95) JB Hi-Fi: $46.99

The Elder Scrolls: Oblivion Games On Demand: $49.95 EB Games: $25.00 (preowned) GAME: $22.00 (discounted) Games Warehouse: $54.95 (bundled with BioShock; GOTY Edition $63.95) JB Hi-Fi: n/a

Fable II Games On Demand: $59.95 EB Games: $48.00 GAME: n/a Games Warehouse: $54.95 (GOTY Edition) JB Hi-Fi: $89.99

Fallout 3 Games On Demand: $99.95 EB Games: $99.95 (GOTY Edition is $98.00!) GAME: $48.00 (online price only; GOTY Edition is $99.95) Games Warehouse: $92.95 (GOTY Edition) JB Hi-Fi: $110.99 (GOTY Edition is $92.99!)

Far Cry 2 Games On Demand: $49.95 EB Games: $25.00 (preowned, discounted) GAME: n/a Games Warehouse: $129.95 (Collectors Edition) JB Hi-Fi: $44.99

FIFA 09 Games On Demand: $29.95 EB Games: $39.95 GAME: $59.95 Games Warehouse: n/a JB Hi-Fi: $89.99

FIFA Street 3 Games On Demand: $29.95 EB Games: $28.00 (preowned) GAME: $19.00 (discounted) Games Warehouse: $49.95 JB Hi-Fi: n/a

Fight Night Round 3 Games On Demand: $29.95 EB Games: n/a GAME: n/a Games Warehouse: n/a JB Hi-Fi: n/a

Gears of War Games On Demand: $29.95 EB Games: $25.00 GAME: $26.00 Games Warehouse: n/a JB Hi-Fi: $44.99

Ghost Recon Advanced Warfighter 2 Games On Demand: $49.95 EB Games: $25.00 (discounted) GAME: n/a Games Warehouse: $72.95 (Legacy Edition) JB Hi-Fi: $71.99 (Legacy Edition)

Grand Theft Auto IV Games On Demand: $49.95 EB Games: $49.95 GAME: $47.00 (online price only) Games Warehouse: $44.95 JB Hi-Fi: $44.99

GRiD Games On Demand: $69.95 EB Games: $49.95 GAME: n/a Games Warehouse: $99.95 (bundled with DiRT for $56.95) JB Hi-Fi: $101.99

Halo Wars Games On Demand: $69.95 EB Games: $49.95 GAME: $64.00 (online price only) Games Warehouse: $45.95 JB Hi-Fi: $62.99

Hitman: Blood Money Games On Demand: $29.95 EB Games: $25.00 (preowned) GAME: n/a Games Warehouse: n/a JB Hi-Fi: n/a

Kameo: Elements of Power Games On Demand: $29.95 EB Games: n/a GAME: n/a Games Warehouse: n/a JB Hi-Fi: $26.99

Kane & Lynch: Dead Men Games On Demand: $49.95 EB Games: $49.95 GAME: n/a Games Warehouse: $49.95 JB Hi-Fi: $101.99

Kung Fu Panda Games On Demand: $49.95 EB Games: $12.95 GAME: n/a Games Warehouse: n/a JB Hi-Fi: $71.99

LEGO Indiana Jones Games On Demand: $69.95 EB Games: $49.95 GAME: $59.95 Games Warehouse: $79.95 JB Hi-Fi: $62.99

LEGO Star Wars: The Complete Saga Games On Demand: $69.95 EB Games: n/a GAME: n/a Games Warehouse: n/a JB Hi-Fi: $62.99

Lost Planet Colonies Edition Games On Demand: $49.95 EB Games: $25.00 (preowned, not Colonies Edition) GAME: n/a Games Warehouse: n/a JB Hi-Fi: n/a

Mass Effect Games On Demand: $49.95 EB Games: $25.00 (preowned) GAME: $48.00 (discounted) Games Warehouse: $29.95 JB Hi-Fi: $89.99

Medal of Honor: Airborne Games On Demand: $49.95 EB Games: $59.95 GAME: n/a Games Warehouse: $89.95 JB Hi-Fi: n/a

Midnight Club: Los Angeles Games On Demand: $49.95 EB Games: $25.00 (discounted) GAME: $46.00 (online price only) Games Warehouse: n/a JB Hi-Fi: $44.99

Monopoly Games On Demand: $49.95 EB Games: $52.00 (preowned) GAME: n/a Games Warehouse: n/a JB Hi-Fi: $71.99

MX vs. ATV: Untamed Games On Demand: $49.95 EB Games: $25.00 (discounted) GAME: n/a Games Warehouse: $49.95 JB Hi-Fi: $92.99

Need for Speed: Carbon Games On Demand: $29.95 EB Games: $25.00 (preowned) GAME: n/a Games Warehouse: n/a JB Hi-Fi: n/a

Need for Speed: ProStreet Games On Demand: $49.95 EB Games: $19.95 GAME: n/a Games Warehouse: $45.95 JB Hi-Fi: n/a

Need for Speed: Most Wanted Games On Demand: $29.95 EB Games: n/a GAME: n/a Games Warehouse: n/a JB Hi-Fi: $44.99

Perfect Dark Zero Games On Demand: $29.95 EB Games: $14.13 (preowned) GAME: n/a Games Warehouse: n/a JB Hi-Fi: $44.99

Prey Games On Demand: $29.95 EB Games: n/a GAME: n/a Games Warehouse: $59.95 (Collectors Edition) JB Hi-Fi: n/a

Pure Games On Demand: $29.95 EB Games: $11.00 (preowned) GAME: n/a Games Warehouse: n/a JB Hi-Fi: $89.99

Resident Evil 5 Games On Demand: $69.95 EB Games: $49.95 GAME: $48.00 (Collectors Edition is $58.00) Games Warehouse: $45.95 JB Hi-Fi: $46.99

Rockstar Table Tennis Games On Demand: $69.95 EB Games: $14.00 GAME: n/a Games Warehouse: n/a JB Hi-Fi: $26.99

Saints Row Games On Demand: $49.95 EB Games: $25.00 (discounted) GAME: n/a Games Warehouse: $29.95 JB Hi-Fi: $46.99

Saints Row 2 Games On Demand: $49.95 EB Games: $25.00 (discounted) GAME: n/a Games Warehouse: $99.95 JB Hi-Fi: n/a

SEGA Rally Games On Demand: $49.95 EB Games: $19.95 GAME: n/a Games Warehouse: n/a JB Hi-Fi: n/a

SEGA Superstars Tennis Games On Demand: $49.95 EB Games: $7.95 GAME: n/a Games Warehouse: $29.95 JB Hi-Fi: $93.95

Skate Games On Demand: $49.95 EB Games: $39.00 (preowned) GAME: $28.00 (discounted) Games Warehouse: $29.95 JB Hi-Fi: $44.99

Sonic Unleashed Games On Demand: $49.95 EB Games: $25.00 (preowned) GAME: n/a Games Warehouse: $89.95 JB Hi-Fi: $44.99

Street Fighter IV Games On Demand: $69.95 EB Games: $69.95 GAME: $48.00 (discounted) Games Warehouse: n/a JB Hi-Fi: $112.99

Supreme Commander Games On Demand: $49.95 EB Games: $29.00 (preowned) GAME: $19.00 (discounted) Games Warehouse: n/a JB Hi-Fi: $93.99

Test Drive Unlimited Games On Demand: $49.95 EB Games: $23.00 (preowned) GAME: n/a Games Warehouse: n/a JB Hi-Fi: n/a

Trivial Pursuit Games On Demand: $69.95 EB Games: $59.95 GAME: n/a Games Warehouse: n/a JB Hi-Fi: $89.99

UFC 2009 Undisputed Games On Demand: $49.95 EB Games: $49.95 GAME: $24.00 (discounted) Games Warehouse: $99.95 JB Hi-Fi: $100.99 (Classics version for $46.99)

Viva Pinata Games On Demand: $29.95 EB Games: n/a GAME: n/a Games Warehouse: n/a JB Hi-Fi: $26.99

Viva Pinata: Party Animals Games On Demand: $29.95 EB Games: $15.00 (preowned) GAME: $42.00 (online price only) Games Warehouse: $29.95 JB Hi-Fi: $44.99

Viva Pinata: Trouble in Paradise Games On Demand: $69.95 EB Games: $39.00 (preowned) GAME: $49.00 (online price only) Games Warehouse: $44.95 JB Hi-Fi: $44.99

Note: These prices were obtained via the retailer websites. In-store some of these games may not be available or may be priced differently.

Where a full price version was available, we have listed its price. If only a preowned version was available at retail, we have listed that price (and noted its preowned status). We’ve also noted where a price was currently marked as discounted or where the game is part of a bundle or limited edition.

Other costs such as postage for online orders, bandwidth for the Live downloads, petrol for your car to get to the store, etc, haven’t been factored in.


Comments

    It's also interesting to look at JB's prices,once they were the cheapest place to go for new and old releases - not anymore.

      yeh, not really. My local JB HiFi is selling Fable Super Edition (all content) for $70.

      Also, GRiD is definately not selling for $100 at JB.

        These are the JB Hi-Fi Online prices. The in-store prices are completely different and often much cheaper. Jb's online store has terrible prices! Game online tend to have the best prices imo. Jb in-store for new releases are generally the best.

          They were. But they've stopped discounting them in the first week. Now Zone Adrenalan in the Melbourne is cheapest.

          Microsoft - digital distribution SHOULD ALWAYS BE CHEAPER. Your costs are lower. What customers get is less (they have to pay to download, they don't get a disk with the content backed up, and they can't onsell it).

          There is no excuse for EVER being more than the price in a shop.

      as far as i know they still are. this just looks like an EB ad to me. these prices do not match my experiences and JB have plenty of pre-owned and discounted games none of which are listed. i find EB games extremely over priced on every level.

      complete waste of an article.

        Glenn, I clarified exactly how I chose the listed prices. If JB Hi-Fi wants to list one price online and then another in store, then that's their choice (and they may want to update their website from time to time). Obviously prices vary from store to store and based on whether it's preowned or part of a temporary sale. I am not going to call around every JB (or EB or GAME) store in the country to find out what they have in stock and how much they're selling it for.

        What this post shows is that Games On Demand is getting more competitive in terms of price (though clearly some games are more competitively priced than others) and that it will be an increasingly valuable source of older games in the future. This was news to me given the criticism I levelled at the service in my post from August last year.

          Should we add the $ per gigabyte required from the xbox hard drive? I know if I wanted to start using games on demand I'd need to purchase a new HDD.

          Damn Rock band uses most of my space :(

    Thanks for the details, but I am fed up with expensive digital copies of everything (not just games). They save on postage, printing, burning to a disc, packaging and they cut out the middleman of game stores: these should be a shitload cheaper. Additionally: supply and demand. Yes, for some, the titles aren't available elsewhere, but logic dictates that the GOD store will never run out of copies in the foreseeable future.

    I will admit, though, that the GOD store is very fair in most of it's prices.

    The only games I have bought off GoD are command and conquer and Crackdown. Thats because the DRM works like arcade games, meaning you can download it on 2 consoles and play multi-player at the same time. One console has to be the first to download it and you must sign in with your gamertag on the other (the gamertag that bought the item).
    As for retail games, its very seldom that I'd buy from a store as usually its a complete rip off (unless KMart is doing a good deal). I get most of my games online for around $70; thats pretty much the most I ever have to pay for new games. EBGames, Game and game traders are ripping us off.

    p.s. just bought fallout 3 GOTY new from an ebay store for $60.

    There is a substantial difference between online and in-store pricing for JB Hifi. Off the top of my head, I know that in-store pricing for Viva Pinata TiP is $27.98 (non-discounted) compared to the $44.99. I'd expect most of the other games to show similar differences.

    I can't help but think that there's little point to having JB Hifi on the list. I can't state this as a fact, but I believe that few people buy from their website, precisely because of the price differences. The online JB pricing just doesn't reflect the reality of people's decisions.

    Of course, the in-store pricing might not actually change any of your statistics, so forgive me if I seem a little pedantic.

    It does give provide another option.
    What suprises me most is not that on demand is a more expensive method, but that you can get games like PD Zero and Pure at everyday prices of $15 or less!

    I remember last year I said I didn’t think this service would take off because of the data allowance problem we have in Aus. Do we have any figures on how many people are using this?, I’d imagine its picking up quickly, seeing as how a lot of companies are getting smarter and offering unlimited downloads for a reasonable price.

    Maybe this will shut up the EB haters. Cheapest on most games!

      errr no. not by a long shot.

        There is no way to copy PS3 games yet. The reason 10 games cost more than the scnoole is that Sony subsidize the scnoole and make the money back on the games.

    Good article, Dave. I didn't look at all the titles and their prices in your list, but you've raised a lot of valid points. And made a handy resource.

    Army of Two
    JB Hi-Fi: $89.99

    It goes for around 30 bucks second hand at most JBs around here. Hooray for the second hand market!

      My friend and I both got brand new Army of Two from an UK online retailer for A$20 including delivery earlier this year.

      With the strong A$, I'm finding more and more deals from the UK.

    I've never used GoD because of the ridiculous prices, and given how little they've changed, I probably never will.

    If my internet was better I would definately consider using GOD to purchase some of these games, Burnout Paradise for example, great deal. The service is pretty decent now and Microsoft is continually getting further ahead of Sony in regards to digital distribution...the stream of games for games on demand is pretty impressive. Most online outlets thought Microsoft wouldn't support the service with a steady stream of games, but alas they have. :)

    MS need to look at valve... really.

    "Halo Wars
    Games On Demand: $69.95
    EB Games: $49.95
    GAME: $64.00 (online price only)
    Games Warehouse: $45.95
    JB Hi-Fi: $62.99"

    I picked up this game from Ebay for $21. The limited edition collectors edition complete with intact codes for limited edition vehicles and a steel case... beat that games on demand!

    Games On Demand is a bloody joke. The prices are way too high and being forced to use 360 hard drives instead of being able to upgrade with a normal hard drive (ala PS3) means that a lot of people just don't have the space to download a game.

    Micro$oft should get with the program and heavily reduce their Games On Demand prices permanently and at least allow up to 1TB external hard drives to be used instead of a pissy little 16GB for flash drives.

    If you can't buy a game new anymore then find a good secondhand copy. A lot of gamers (myself included) prefer a "real world" copy of the game.

    Sorry for the double post, but I forgot to say, anyone that pays $49.95 for a copy of Avatar: The Burning Earth that can't be returned for an exchange or refund is an absolute moron. People only buy it because it only takes 2 minutes to get the full 1000 gamerscore.

      What about anyone that buys the game in general? :p

      Get a few friends to rent it from a video store, everyone puts in $1, you and everyone can have the 1000 points by morning tea!

        I'm not saying that anyone that buys it is a moron. What I was saying was that anyone that buys it from a downloading service like Games On Demand for 50 bucks is a moron. It's a download so you can't return it. I myself bought this game from EB Games for $31 I got the 1000 gamerscore, then promptly returned it and got something else.:)

          I understood what you meant, I was just having some fun... Personally I don't know anyone that has actually bought the game with the intention of playing it for the story, etc...

    Have never bothered with Games on Demand.

    When it was first introduced I browsed through games on demand and almost fell off my lazyboy when I saw the prices. I haven't bothered going back since.......

    Thing is, most of those games are all on sale at one store or another, or at some point within the year. So you can usually pick them up very cheap.

    But then, its not just down to the price, but also the size of the download, and the space that we have to store it.

    Has anyone else noticed how much JB Hi-Fi has been jacking up it's prices lately?

      Not at all, even now I find that I am price matching them at other retailers like EB or GAME. It was mentioned that this is the online JB Store, which is nothing like the Brick and Mortar stores.

      They are still the best day to day retailer for cheap games. It's only when Target, K-Mart, Big W tend to have random sales when they aren't.

    I haven't used Games on Demand for the following reasons:

    - I'm not on iiNet, so the content would be metered
    - The cost of Xbox Hard Drives is phenominally high, and as such I would prefer the games to be stored on DVD. I have a 20gb hard drive currently, and will probably boost that to 36 with a USB stick soon, but I still don't think I'll be using that space with download games from this service.
    - The price of the games I might be interested in are too high on this service.

    The only game I would consider downloading through this service would be Dead Rising, simply because I would struggle to find it anywhere else. Though I suspect I might be able to find it cheaper on eBay.

    I wonder however what the prices of Games on Demand are in the U.S. As it appears that services such as these are geared towards U.S. users who do not have metered downloads.

    I'm much more interested in downloading games from Xbox Live Indie Games... if they made that available in Australia.

      You can get Dead Rising on eBay for about $25AUD.
      Thats half price compared to GOD.

        no theres no place to ritgseer but you have to be affiliated with a more well known reviewing site like ign or kotaku and people have to actually read your blog

    Wow fallout still costs that much? I got it cheaper on release from cdwow, and then it's probabaly even cheaper on ebay.

    I've got unmetered Xbox content but still stay away from the Games on Demand. The pricing is just ridiculous for a digital copy when I can find a hard copy at or under the same price which can also be traded back in.

    Microsoft need to be more aggressive with their pricing if they're to win over more digital sales. The supply will never run out so they must have a substantial margin on these, unless they have a royalties agreement with publishers? Anyone know any insider information on their pricing strategy?

    I'm with Mr Explody - I'd use it a helluva lot more if they offered Indie Games - but that seems like it may never happen. :(

    Most of those games people can pick up at my local JB or EB for 2nd hand REALLY cheap...

    Despite being with iiNet so content is un-metered I can't entertain GOD due to my near launch hardware only having a 20 Gb capacity HDD. Even with USB support (yay) it won’t allow the freedom to waste 3-5gb on a game that may take pride of precedence in my collection for a month or two but will ultimately end up on a ‘virtual’ bookshelf.

    With too great a backlog and a dynamic competitive retial industry where I can get titles like Mass Effect for $25 to many factors go against GOD at least at this stage in Australian (metro) telecommunication infrastructure.

    On the other hand XBLA is a brilliant electronic distribution system I happly use that is streets ahead of both PSN and I assume Nintendo’s offerings, but I too would dearly like to see Oz gamers get access to the indie scene both as developers and consumers.

    I'm quite impressed actually. I'd like to see further discounting on the titles, especially the older titles, and heavier promotion. Perhaps in the form of bundle deals? Like say... purchase Viva Pinata and get Kameo for an extra $5?

    Considering a recent pie chart here on Kotaku showed only 1/4 of the money earned from a retail sale goes to the publisher, these games could be a lot cheaper and MS would still make more money than on a physical copy.

    Combine that with the disgusting prices and limitations of the 360's storage options, and I have to wonder how many people using this are average consumers that don't really understand what they're getting into.

    There are always great deals at retail if you shop around or just wait for a special, so I think GoD prices would have to get down to under $30 before I'd see any value in it over a boxed copy...

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