While you were probably happy seeing proof of the imminent arrival of the black Wii on American shores, retailer GameStop is less so, sending a tersely-worded email to its stores earlier today in the wake of the console's "leak".
In a delicious irony, reader thecenturyslayer now passes along the following piece of internal correspondence, which was sent to all stores in the US earlier today:
As you know, there is a lot of rumour and speculation about various new products and titles launching this year. One of these is the Black Wii. Various blogs and internet sites are raising awareness about this product. Gamestop stores and associates should not proliferate these rumours. Today, you received POP for your windows regarding the Black Wii. Somehow, a picture of this appeared on the internet. It may seem cool to be in the know and feel compelled to share something like this. Nothing can be further from the truth. All activity like this does is hurt our reputation with publishers and manufacturers and potentially hurts our company. Until Nintendo decides to announce THEIR product, there should be no discussion of it with customers, period. If they ask, "It's not appropriate to comment on speculation and rumor" should be the answer. The POP should be secured in the back room and left there until further notice. ANY violation of these will be treated with the most aggressive consequences. I believe strongly in the field organisation, but I am as disappointed as I have been in my tenure here in how we are handling this. I am trusting that your professionalism will result in no further issues.
I love this guy. He sounds like he's 84 years old. Somehow? One of your employees took the photo and sent it to us. Not cool? I'd say something that prompts an email in which the rallying cry for downtrodden retail employees is the preservation of one wealthy corporation's reputation with another wealthy corporation is very cool.
And the final punchline in this, surely the most ineffective corporate email of all time? That he honestly believes GameStop employees - or customers on the listening end - will be able to make it all the way through "It's not appropriate to comment on speculation and rumor" with a straight face.