UFC Undisputed Hits A Sophomore Slump?

The breakout hit of 2009, both in sales and acclaim, UFC Undisputed 2010 followed up with plenty of strong reviews but nowhere near the cash register performance of its predecessor, according to an analyst.

Gamasutra notes that Lazard Capital Markets says UFC Undisputed 2010 is "tracking below our expectations at retail" and mentioned that Amazon cut the game's price to $US39 after just a week on sale. Generally such things aren't done because people are busting down the doors for the game.

This despite Metacritic ratings in the mid-'80s and generally strong performance by the fighting circuit it represents. This first-blush look at UFC Undisputed's performance was enough for the firm to drop revenue estimates for THQ this quarter by $US4 million.

UFC 2009 Undisputed sold more than 3.5 million units and dominated its first month of release; Of course, UFC Undisputed 2010 has to contend with Red Dead Redemption, whereas last year's game went head-to-head against a disappointing Bionic Commando and preceded PS3 exclusive inFamous by a week.

Analyst: UFC Undisputed 2010 Performance 'Below Expectations' [Gamasutra]


Comments

    I got the first UFC game in the first week it was out; But not this one. I’m just not as excited by it. I really wanted them to do more with the career mode, and apparently the stuff I hated from the first career mode is still here. So I’ll just wait till the price drops to $50.

    I say THQ change a few things if they want to start moving these is big numbers
    - Make online free regardless (the goodwill you will buy is worth it)
    - Release a few free DLC player packs
    - Bundle the game with a free UFC DVD.

    I work in a video game store; We got 100 copies of UFC in and still have about 90 of them. Red Dead on the other hand, we've been pretty much sold out of it since release.

    The game is so much different, it's just because at a glance it looks so similar people think it's not much different BUT the career mode sucks in this one, other games your stats degrage if you ignore some training, this one your stats almost degrade as quick as you can earn them, career mode is hard work and Ididn't pay a hundred bucks to work after I get home from work!

Join the discussion!

Trending Stories Right Now