This four-minute compilation of audio highlights within NBA 2K11 doesn't skimp on the video, either. You can catch Michael Jordan in action versus Dominique Wilkins - with signature dunk styles for both.
Don't overlook the contextualised commentary either - both for the Association mode and in NBA Today, where Kevin Harlan, Clark Kellogg and Doris Burke will react to developments within the season you're playing or the one taking place in real life.
The arena-specific audio - in horns, chants, crowd taunts and PA selections - adds more than just architecture to giving each of the league's 30 venues their own look and feel.
The hype train comes to a stop on Tuesday, when NBA 2K11 arrives.