Players aren't happy with online game Final Fantasy XIV. Square Enix, the company behind the title, knows this and wants to make things better. "Currently, the service isn't satisfactory," says Square Enix boss Yoichi Wada. He's right. It isn't.
"We're in the middle of quickly improving it," Wada told a group of investors. "We want to do everything we can to win back players' trust."
The game has been successful with the PC version shipping 630,000 copies worldwide: 190,000 copies in Japan, 210,000 copies in North America and 230,000 copies in Europe. As Yahoo! News points out, the PS3 version is slated for next March.
"The players who left will return if we satisfy them," Wada said about the game's declining user base. This game's bread and butter are player subscriptions. Square Enix must keep players happy in order to... keep players.
In Kotaku's review, editor Michael Fahey noted, "All of the elements are in place, but like the chocobo, Square Enix is still trying to figure out how to make them work. Many players may have the patience to wait and see how things pan out. I do not."
With established massively multiplayer games like World of Warcraft competing for players, it sounds like Square Enix has its work cut out for itself if this game has a prayer of surviving.
＜FF14＞和田社長が苦戦認める「信頼回復に全力を」 スク・エニ10年9月中間決算 [Yahoo!ニュース]